utility is the key factor that determine any token success in the market and a good example of utility driven coin is BNB which is used to pay fees in the biggest cryptocurrency exchange Binance, the liquidity provision from the exchange ecosystem is what have propelled bnb to it current price and market position.
altcoin failures come from the lack of utility infrastructure where the coin only depend on market hypes without real support.
You sure about that? Because "meme" coins don't have utility. Yet, some of them have been highly-successful. In this time and age where instant gratification matters most (people wanting quick results), the majority will simply prefer overhyped projects than those focusing on true utility. You can see how this is the case with a project like Cardano. An oldie, focused on utility but turned into a failure as it didn't bring hype.
So if there's something that truly drives the altcoins market, that would be hype. It has subsided lately, since all of the attention is on Bitcoin. One would hope altcoin season makes a comeback soon. Just buy, "hodl", and forget about the rest.