Emotional connection outlasts price comparison in business!

[Livingleged]

~snip
Here is one uncomfortable truth for a lot of business owners; a global study surveying 4,000 consumers found that 68% of loyal customers said they would keep buying from their fav brand even if the price went up. Not because they didn't notice, but because emotional connection mattered more than the number. Emotional connection outlasts price, people stay loyal to brands that made them feel something, even when a cheaper option exists.
If your business is only competing on price, you are fighting a battle that never ends, because there is always someone willing to go lower,. But if your brand makes people real, pride, trust, belonging, ambition, you stop competing price altogether!

Reading your post reminded me about the brand Mr bigs. A restaurant that we all had enjoyed their meal and had connections with their products while growing up. It’s was one the best at the moment and they maintained high quality standards recipes that kept their customers, it was expensive but quite affordable and had a specific taste that you wouldn’t get in any other restaurant at that time, that was what made them to capture the interest of most of their costumer and not just by dropping their price to compete with other restaurants at that time. They focused on customers satisfaction and maintaining that standard than just price, and it made them stand out. Today I can’t see the Brand again but reading your post gave me a flash back to that old good days.

[Hamza2424]

If your business is only competing on price, you are fighting a battle that never ends, because there is always someone willing to go lower,. But if your brand makes people real, pride, trust, belonging, ambition, you stop competing price altogether!

You forgot to mention iPhone 18 haha, the same shit as the last one, only the battery and the chipset are upgraded, but I am still upgrading haha because I can by giving the last one, so that's a facility, see.

Everyone will still replace their old ones with the new ones every single time because they can. The convenience to do this makes them think it is a better deal, but there is always something they are not seeing.

Make your business a brand, people should think that buying this brand means something. Only then you can make passive income, otherwise you have to keep competing with the others, or you can play monopoly, take the competitor out and be the king of the market. Huawei is still struggling haha.

[Jaycoinz]

There's a satisfied feeling you get you using the brand of your choice and before you can have that feeling, the product must be quality enough to meet up with your taste. Coming up with new innovation when running a business is good, because it will make your customers feel that you can give them that comfort and quality they need when using your product.

The originality of a product, defines it's quality, therefore, if we must rate a brand or product, it must match up with our expectations, you're right about people being innovation while doing their business, some business owners do not understand that there is what is been called concept, which is what helps a business to grow, with my understanding, people using a particular product expect nothing less than quality, which is why they easily identify when a product is losing it's quality, therefore, business runners should do everything to maintain the quality of their product to kept their customers.

At this point In time, I don't really know what people want anymore, except groceries, most people don't even want quality at all, they just want to hop on the product that is trending or there famous influencers are using. I also agree with you on the great importance of marketing and the use of ads. Social media has really taken this emotional connection outlasts price to a whole other level. Popular example are those Kanye waste yeezy's