I heard that this person [who has written a critical note above] had very big personal conflict with the management of the Elephant.
He directed department of marketing in this company.
Chronology of events:
June, 2016, the 1 elcoin = $0.03 (this person doesn't work in the Elephant yet)
July, 2016 value 1 elcoin = $0.003 (this person has already begun to direct marketing in the Elephant. Elcoin value has fallen by 10 times after the beginning of his work).
Spring (April seems) 2017. 1 elcoin = $0.003-0.007. In the spring this person has sworn with the management and has left. And after his leaving Elcoin began to grow and cost was $0.01-0.09
Now
http://coinmarketcap.com/currencies/elcoin-el/