just like what all people who uses bitcoin wants for it to end up, that bitcoin's price will go higher and be adopted by almost countries around the world as well as those local stores so we wouldn't have to worry if ever we are on the vacation to other country we will have extra money to spend and also i am hoping that bitcoin will become more popular that it is discussed online or even offline very often.
One problem that might exist once bitcoin will be known to every one is that spamming in this forum might not be what advertisers will require.
gambling sites and some coins possibly will just go directly to google to advertise.