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Author Topic: [Analytics] Bitcointalk.org (Dec-March 2020)  (Read 333 times)
mediaBuzz (OP)
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March 19, 2020, 01:29:59 PM
Last edit: December 28, 2020, 10:56:14 AM by mediaBuzz
Merited by Welsh (8), suchmoon (7), LoyceV (4), 1miau (4), bones261 (4), DdmrDdmr (2), mk4 (1), hosseinimr93 (1), AakZaki (1), o_e_l_e_o (1), dkbit98 (1), TheBeardedBaby (1), cryptoaddictchie (1), Rikafip (1), BitcoinTurk (1), Heisenberg_Hunter (1), lulucrypto (1)
 #1

Yesterday, just by a personal curiosity I looked into Bitcointalk.org's SEO analytics and found some interesting numbers that I'm going to share below.
                                                                                                  
           

Traffic and Engagement
Monthly Visits: 2.8M
Montly Unique Visitors: 1.2M
Average Visit Duration: 00:05:48
Pages per Visit: 4.9
Bounce Rate: 53.1%


Traffic Share by Country:


    10.5% -14.3%                         9.5% -15.5%                          6.1% -18.1%                               4.1% -21.4%                  3.9% -26.7%
      United States                                  Russia                                       Ukraine                                           Turkey                               Germany

Next Countries in the List:
6.Indonesia 3.6%
7.China 3.1%
8.United Kingdom 3.0%
9. India 2.9%
10. Vietnam 2.3%


Device/Gender/Age Distribution:

                                                        
                Desktop: 70.5%                                             Male:77%                                            12-24          25-34           35-44         45-54            55+
                Mobile: 29.5%                                               Female:23%



Marketing Channels:


  
                  Others                       Social                      Referrals                      Direct                   Organic Search

Traffic Source:
1. Google Search: 42%
2. Direct: 38%
3. CoinMarketCap 3%
4. Yandex Search: 2%
5. Email: 1%
6. YouTube: 1%
7. Other: 13%


Top Keywords:
1. bitcointalk          1.21%          32.75%      
2. claymore            0.49%          5.81%  
3. gminer               0.41%          33.4%
4. claymore miner   0.4%            8.6%
5. phoenix miner     0.3%            4.5%
6. bitcoin talk          0.25%         37.6%

*I'm pretty surprised that there is nothing technical like ranking requirements, bitcointalk fonts, etc.


References: supremseo, google trends, similarweb
I'll gladly add any other specific data if someone is interested.
mediaBuzz

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March 19, 2020, 03:59:15 PM
Merited by Welsh (4), Coin-1 (1), Heisenberg_Hunter (1)
 #2

<…>
The thing with external SEO analytic sites is that you can never be sure how much you can trust their data, meaning by that how accurate they are and how much estimation is pondered into the numbers.

Take for example a simple indicator in the provided stats: Montly Unique Visitors: 1.2M. I’m assuming that those unique visitors are unique IPs.
Lets compare with some inner forums stats that are available here: https://bitcointalk.org/adrotate.php?adstats (and summarized here from a historical perspective: [Chart] Bitcointalk statistics on impression counts for ads).

The Adstats for a 10 day period, If I’m interpreting them right (*), point at 85K IPs from logged-out users, and 11,5K logged-in users over a nearly 11 day period. If we triple that to roughly equate a month’s reading, the best case scenario would point to 255K IPs and 34,5K logged-in users. Now we know those numbers are really more likely something like 120K IPs and 20K logged-in users (people log in over the 3 x 10 day periods I tripled to get the best case scenario). That renders a total around a tenth of that external site’s measure for the Montly Unique Visitors ...

(*): The forum Ad stats provide data for 10 different ads per round (10 days aprox.), not an aggregate overall distinct set of values for them. It’s difficult to tell if one person will see one, a few or all those adds, and will therefore be counted in one or multiple Ad Slot stats. I’m assuming that people tend to see all the adds over a 10 day period in general, and thus the data for one slot will be representative for the 10 day period (that is not so for very sporadic, very quick forum visits).
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March 19, 2020, 04:39:58 PM
 #3

I am very happy to know that Indonesia is also included in the list of top 10 countries that have contributed to the visit to the bitcointalk.org forum and of course this shows that Indonesia is a country that has a number of users who love and accept cryptocurrency in various circles. The growth of crypto users in Indonesia I think is much lower when compared to 2017 to 2018.

Based on my observations so far the number of active users on Indonesian local boards is much lower compared to 2017 and 2018. There are a number of reasons why this situation occurs for forum users from Indonesia and the results of my survey show that many of the forum users leave or vacum because there is no bounty which is legit and the rest can be caused by the merit system, market conditions, weakening of mining activities and so on.
Following are the threads that I have made related to the sustainability of the forum and its members, the purpose of which is to find out why many users no longer post actively. https://bitcointalk.org/index.php?topic=5209309.msg53335107#msg53335107

But overall I am very happy with Indonesia participation in the top 10 countries that have traffic on the forum.

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March 19, 2020, 04:53:00 PM
Last edit: March 21, 2020, 01:00:06 AM by tranthidung
Merited by Welsh (3)
 #4

Traffic has a correlation with Bitcoin price and trend.
Impression count ads over years
I have not updated that thread recent months but I will do it when the second quarter of this year passes.
These time series plots can help. A quick note is I used some multipliers for Bitcoin price in order to have berltter display (but the pattern of Bitcoin price remains the same). You can visit that thread for more details.

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