I started a meetup in one of our local bars and I convinced the owner to accept bitcoin as a payment option for the drinks. Most people bought tokens at the door, which they use to pay for drink and snacks, because the transaction confirmation takes too long on individual purchases or they were offered the option to pay in advance and then to get a refund at the end of the meetup, if they did not use their whole drink budget.
Giving a live demonstration on Bitcoin transactions and some free drinks, goes a long way to get people to start buying bitcoins themselves.
The meetup has become a weekly thing now, and the owner even installed a Bitcoin ATM now. This is drawing bitcoiners to his bar and he sells more food and drinks than before.