First time I've heard of it but it looks huge. No way I'd wear something that big. I don't really get all the fuss about smart watches either. I haven't wore a watch in about 16 years and my phone can do everything I need it to so I have no need for a watch at all.
My friends say the same thing, but I can look at my watch 10x faster than I can take out my smartphone and look at it.
I'm a techno geek so I'll love wearing something that big.