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Author Topic: 台湾阿里山2016年锐减61万陆客 严重冲击观光商机  (Read 104 times)
singsongfa
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February 11, 2017, 10:06:59 AM
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中国台湾网2月10日讯 据台湾《中时电子报》报道,去年赴台国际观光客突破1069万人次,蔡英文在推特上以9种语言表达感谢。但据阿里山官方统计,去年阿里山陆客减少61万人次,降幅达3分之1,换算巴士数量,等同减少15250辆次。管理处处长马惠达表示风景区的陆客,95%是团客,陆客数量减少后立即冲击山上店家及山下购物点的观光商机。
  日月潭、阿里山、夜市、台北101等地,可以说是陆客赴台的标配。但阿里山风景区管理处提供的统计,2015年全区游客数约393万,陆客约为182万,国际客约为26万;2016年全区游客数约358.6万,陆客约为121万,国际客尚无统计资料。相比较下,游客比前年少了34.4万,陆客部分,去年比前年少了61万。
  马惠达说,陆客人次今年预期可能再降,虽然东南亚旅客连3年成长,但消费力与陆客有落差,要维持阿里山的观光商机并不容易。因为陆客购物行为,在价位及数量都有一定水准,既然都出来玩,一定要带伴手礼回去分送亲朋友好。而东南亚客源消费习惯,商品要改走中、低价位。
  日前,全台商圈总会总会长胡神贺受访称,总会资料显示,东南亚客日均消费约800至1000元(新台币,下同),陆客约3000至4000元。台湾观光贡献奖的华语导游莫国强表示,从免税商店的资料看来,个人游陆客在免税商店一人消费约1.5万,远远超过第二名日本团客的一人3000元水准。(中国台湾网 高旭)
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February 11, 2017, 10:12:42 AM
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上联:自在冉冉辞旧岁 下联:战战兢兢迎新春 横批:用爱发电    你们菜乡长已经给17年定好调了
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February 11, 2017, 10:19:45 AM
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一条龙不倒 台湾不会好 没有陆客的台湾 很安静很美好
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