Value is what a person is willing to pay for something. Technically in the sense of the old gold standard system, even USD FIAT has no value. Cryptos that act as a spending medium between a company/app and the clients make a choice early on that there are either going to be a worthless token, only to be used in the context of that app of business, or as a middleman spending unit between hard currency and that company.
If there was never a way to purchase a token from day one, and the acquisition of them was easy, then they will have at most a single day of value if ever sold and then will be destroyed by the massive dump that occurs when they hit the markets.