Maybe you have identified the value of the site, as a phishing site?
So whatever is the value of the fishing site is the value of this "ii" site.
It has no real value since bitcoins.com is not a site at all. It's just an empty domain, which means that there is nothing to gain. It will have some sort of a value if the site that it is trying to mimic has value as well.
Example ~
Facebook.com ~ facbook, faceb00k, fecebook, fecabook.
Poloniex.com ~ pol0niex, poleniex, p0l0niex, polonjex.
Microsoft.com ~ nnicrosoft, micros0ft, mjcrosoft, microseft.
And I could continue endlessly. You get the idea.