I think on this subject, I think there is not a question, I need a team that needs to be able to get a coin on my own, and be rich, but really hard, very good programming knowledge, and win the most important advertising and trust.
As you said, creating a platform is easy with good developers but getting trust takes more money power. Even now, many companies and banks are thinking to create new coins. In coming years this will give opportunity at the same time coin market will get more saturated.