you need to get published in Forbes
you need to be active on first page of reddit
you NEED to reach out to 175k ICO investors!!
www.cryptodistribution.comonly pay for results
There are so many ways for a certain project to market an upcoming ICO. Publication is one major thing. This is a formal way to reach out to possible investors. Remember that financial investors are reading Forbes for example. Aside from that, having a bounty campaign here is also helpful. Making roadshows and talks about the upcoming ICO is also a good strategy.