There are many similar products, the better yours? When can I see your product?
About the advantages:
1) high speed reseach.The period from several minutes to several days, depends of research goal and volume
2) high level of accuracy. By the one hand - accuracy within the respondents (age, profession, hobbies, income). By the other hand - accuracy in geographic aspect.
3) any scale is welocme from the urban quarter to whole country
4) rewards are guaranteed by smart contract - you'll get the tokens as soon as you took part in research
5) there is many additions - market-place (for goods and freelance), auctions etc.
6) it suits to start-up too. You can fand out if your idea has the interest in the society so anyone can minimize the risks.
It's just the part of advantages. Everybody could find something useful for himself.
The Alfa-version will by available after pre-ico. More details you can find in whitepaper.
