On Tuesday February 13th, an AMA was hosted on the OneX Discord channel with Chris Wallin, the CEO of Pindify.
Will there be any potential partnerships with major industry labels or artists? Sony seems to be the most obvious choice.Thanks to Johand Lindgren, former VP of AnR for Sony Scandinavia, we've already had discussions with all major labels, publishers and rights organizations they are all very interesting to start working with providing data and artists to diversify their sales
Is a blockchain an important part of your offering here, and how will it help Pindify be an alternative to, say, Deviantart for digital art, Spotify for music, etc?Our blockchain is primarily handling identity, rights, ownership, split contracts of both content and portfolios and payments. It's the underlying ledger that other social media and streaming services does not provide today. By being a full market-platform with our blockchain we can offer the diversity of content while truly assist our providers to directly manage, engage and monetize on their content, stories and fan relations
Are you guys in talks with any current individuals that are larger content producing artist with a large following? What incentives are you guys offering for individuals to leave their respective platform to join yours?The Pindify marketplace will never be a substitution for other streaming services or social media platforms. Pindify is a contribute to maximize promotion and sales for all providers of music, arts and media. Pindify furthermore allows providers to import their content from other streaming platforms, stories from other social media services, funding from kickstarter / indigo-go and trading from shopify etc. So, imagine Pindify as a super mall where both H&M (international clothingstore) and local t-shirt company can be together and sell their product. All of them being democratically ranked in a clout algorithm and convenient collaboration filters matching our customers preferences.
With Pindify, customers are paying a fixed fiat amount for a subscription and creators are being paid a percentage of that according to the whitepaper. Why have a publicly listed token with a potentially volatile price involved in the equation and what gives the token value outside of fundraising for the company?Pindify offers Fiat currency for subscription primarily to provide easy access for customers our clients invite. The more interesting area in creating token value is utilizing our token with our payouts, membership, branding, promotion, trading and funding. So, every client (provider) is paid out in PDI that can be exchanged to Fiat currency or kept as a transactional currency on the platform for memberships and promotions. Branding is powerful since we will only allow companies to pay their brand ambassadors (our clients) in PDI. And trading and funding will be conducted primarily in PDI.
Is there a dedicated use case for the token itself? Will it be used to settle transactions in exchange for media, and is there any kind of mechanism that uses the blockchain for anti-piracy measures?The token is used primarily payments to our providers and services that we work with. So, the need for Pindify tokens will be exponential towards the tangent line of our growth. Pindify are working with other decentralized ledgers and centralized api's to maximize the truth of identity, rights, ownerships, splits, payment exchanges. The power of our token is the amount of how much it's going to be used.
How and when will users be able to use PDI on your platform?We will start implementing PDI on our platform Q3 2018
Do you have any artists in the pipeline?We have about 6000 requests in our database from artist to start. 1500 test artists that are already on the platform and around 100 larger artists with over 50,000 followers on social media who have signed on so far. We are also in contract discussions with 3 aggregators, 8 labels, 7 media-distributors and 31 media publishers where some have over a million followers/consumers.
What is the utility of PDI?Payouts, Memberships, Subscription, Promotion, Branding, Trading, Booking and Funding.
Where will it be traded?We are in good talks with CoinMe, Bittrex, Binance, and a future collaboration with Sprinklebit and its SprinkleXchange.
How much of the focus is on marketing and scaling to push the Pindify platform to the global marketplace? Are there any strategic partnerships planned or in place to help achieve this?Our strategic partnership is with both services and providers of music arts and media. For services for going to market we are in good talks with Record Union, Spinnup, Acast, Kobalt, StoryTel to mention a few. But thanx to our invite incentive from the subscription our market strategy is to grow from providers to subscribers. Once we have proof of concept "scheduled" in May, we can push Pindify to the industry media with something newsworthy.
How do you guys plan to go about getting licensing rights for large scale artist? From my understanding licensing from UMG, Sony, and the other larger labels is not cheap. Or is the primary focus on small artist that haven't "made" it yet so to speak.Pindify is allowing UMG, Sony and WMG to distribute their content directly on Pindify, making their money not only on content but being able to find, promote and monetize on the full 360 experience from their artists.
How is remittance by token on a blockchain a better proposition for content creators than a contract, as Pindify is a trusted third party.Pindify funnels more than just a contract of money between buyer and seller, by being the middleman taking 9% from the transactions we offer more services for our clients to get paid, and also organize the market for subscribers to engage, empower and discover the world of arts & media. So hopefully we can offer more than just a Contract. Offering wallets connected to an exchange where they can exchange the PDI to primarily ETH.
Why Pindify instead of the number of others in the space? What sets Pindify apart or gives Pindify a competitive advantage?Pindify is not a "library" of content like streaming services, and not a "social forum" of discussion like social media platforms, Pindify is the marketplace for providers of music, arts & media to manage, engage and monetize on their content, stories and fan relations, via subscription, trading, funding, branding and
promotions. We have done this for 8 years and Pindify will not stop until the creative class truly can make a living from their passion.
ICO ends in three days. Tokens still available with 25% bonus at https://pindex.uci.global
