Obviously it's quite clear this is a ERC20 token, not upcoming btcgold fork (and you know what? Bitcoingold it's a fork of bitcoin with some little customization + a huge pre-mine).
Anyway,i'm quite tired of all those bitcoinfork, made to get rich people even richer, latest bcc wasn't a good deal up to now for investors.
BITCOINGOLD token will be at first available to ETHERDELTA, and of course, community could receive bounties later on. Just thinking about it.