eSports.com to Invest USD $1M into iCandy, with Potential NITRO Collaborationhttps://medium.com/@NitroToken/esports-com-to-invest-usd-1m-into-icandy-with-potential-nitro-collaboration-7f989d019b087 June 2018 — eSports.com, a professional eSports and blockchain company, has signed an agreement with Fatfish Internet (ASX:FFG) and iCandy Interactive (ASX:ICI) to invest USD $1 million in iCandy, in exchange for 19.5% of iCandy shares. Upon completion of the deal, eSports.com will work closely with iCandy on strategic business collaborations, potentially involving Nitro.
Aiming to be a one-stop portal for all eSports-related activity, eSports.com’s platform is integrated with the eSports Reward Token (ERT), a crypto token which can be used as payment for coaching sessions, merchandise, content, investments, and more. In collaboration with iCandy, eSports.com products and services will be promoted through the iCandy player base, which currently includes over 23 million gamers.
This collaboration has strong potential synergy with Nitro Marketplace, which is powered with NOX tokens and aims to connect all stakeholders in the gaming industry, from investors to players. iCandy has an arrangement to be the publisher for games funded or developed through Nitro.
According to iCandy’s chairman, Kin Wai Lau, “There are strong working synergies between both iCandy and eSports.com and once the transaction is complete, the collaborative working relationship will drive both businesses in a very positive way.”