The main thing what i see is wthether ICO is product based or not , thats where the ICO becomes more tricky. I also see their whitepaper thoroughly looking for their vision and business model. Until and unless there is no business plan i would not suggest anybody to invest. JUst look for their achievements in the future if holding long and take call based on the performance. I would still see the ICO a good part of the orgnisations that want to achieve something.
Thanks for sharing! How about the technical side of the project? Do you always try to understand the technical side of the project? Do you think that's an important part of your evaluation?