What they had was a strong guy in charge who could make absolutely sure the development of the company's idea followed the vision. They are highly successful becasue of it.
Bitcoin does not have it.
There is a large group of different people all with different ideas on how to carry out the vision, and no-one to ensure a consistent focus. Running a large-scale operation does not work using consensus. Instead it always leads to disagreement and a failure of the project. So it will be with Bitcoin where the recent civil wars with alt coins is only the beginning.
Bitcoin don't need one person to manage it, it is a decentralized currency and we the users who trust it can prove that it has it's worth. Amazon, Tesla and Apple are companies who are offering products and services and bitcoin is not offering anything to it's users, it is an option.
