Survey: Quarter Of US Consumers Has Heard Of Bitcoin — And Majority Of Them Trust It
by Natasha Lomas
The firm surveyed more than 22,000 U.S. consumers in May 2013 to test Bitcoin awareness and levels of trust.
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Just over a quarter (25.3%) [of U.S. consumers] have heard of the crypto currency — which means the U.S. is lagging the other two countries also surveyed for the poll, Argentina and the U.K. In those nations,
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62% of U.S. consumers who are Bitcoin-aware said they trust the currency, vs 73% of Bitcoin-aware Argentinians and 69% of Bitcoin-aware Brits.
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The largest group of Argentinian respondents (44%) said the best thing about Bitcoin is ‘not having to deal with financial institutions’. So banks bad, Bitcoin good.
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In the U.S. and the U.K. the most popular response when asked about the best thing about Bitcoin is that “it’s quick and convenient” — cited by 36% and 43% respectively.
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http://techcrunch.com/2013/06/28/bitcoin-awareness-and-trust
