Increase in demand, value and price BTC etc.
But some how there is always a conservative definition from every financial genius that inflation is occurring.
Well, what I know is that in countries with big inflations, a lot of people will be tempted to buy gold and Bitcoin.
A fiat money loses value with inflation, digital currencies becomes more valuable compared to fiat ones.
What's interesting with cryptos is that they are strictly finite, and because they are finite, inflation does not apply to them, quite the opposite, they are deflationary. Hence the massive rise of Bitcoin price lately? Think about it...