As what I understand about this project so far, it will be like a search engine for companies and ICO to invest with but since there will be an Artificial Intelligence included I think it will be more detailed. This project sounds ambitious but I think if they succeed this will be a base for new search engines.
They have ambition, and if they really can do as they provide us, Hade will have a light future and will have more attention and they can expand their business.