Basically, a new altcoins or token that represents Bitcointalk where the user who holds the greatest amount of coin can advertise for free?
Theymos doesn't have any reasons to launch that said coin, the current state of Bitcointalk's advertisement are still usable. People bid for a spot in the forum as a banner.
Besides, creating and launching an altcoins are not gonna be cheap, and it is not guaranteed that everyone will like the new system.
Just keep it simple as it is