While I am not applying for the position as such, I would like to offer you a $25 trial account in our soon-to launch advertising platform.
You will have the option of buying on CPM, CPC or CPA/CPL. We offer re-targeting as well.
In addition to the above you can set up to 5 action pixels and choose to pay for either each action, or choose to pay for only 1 action.
Let me give you an example;
Your casino have Poker, Blackjack, Sports Betting and Roulette categories. Lets assume you buy on CPA with a different action pixel on each page.
A user click your banner and is redirected to yourcasino.com - this click is free.
The user then click through to your Sports Betting page and you then pay whatever you put as CPA, when creating the campaign. Let's say $1 CPA. Let's assume the same user clicks through to the Roulette page, you can either pay for this action or simply just track it.
When creating the campaign you can also enable "ROI Tracking" This is an internal tool for you to see, which publisher placement and GEO gives you the highest ROI.
In the above example you chose to pay $1 CPA and lets say you value each action at $0.50 (based on your experience) You have set action pixels on your other pages as well. The flow would be something like this;
A user from UK click your banner on "Publisher placement ID 34" - Click is free
The user clicks through to "Sports Betting" - You pay $1 (if the user would bounce from this page, your ROI would be -50%)
The user clicks through to "Roulette" - This click is free (now your ROI tracking will say $0%)
The user click through to "Sports Betting" this click is free (now your ROI tracking will say +50%)
You are able to see the above for each publisher placement and for each GEO, then edit your campaign accordingly.
In addition to that, you can create re-targeting pixels for each of your pages and create special promotional campaigns for those users.
When launching, we will have traditional banners and CTA (Call To Action) Interstitials. Q1 2018 we will have video and keyword targeted "In Text" banners.
This post got a little longer than planned
Get in touch if you are interested in trying us out.
