I guess with Google cash behind them they can do anything they want!! I would think the site got gazillions of Ripples - XRP'S or cash for publishing it! Boosting their credibility being along side Gold & Silver Bullion!!
The piece is not the usual OC boilerplate...
So somebody needed content... and is just grinding out a word count for food.
Google invested $200,000 in this dog (a rounding error for them)...
And out of 150 smoking hot Google Ventures pimped...
Ripple does not make the web site... so comparable to an aging street crack ho.