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YouTube遭受挑战?区块链将改变未来视频内容格局
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Topic: YouTube遭受挑战?区块链将改变未来视频内容格局 (Read 99 times)
inu562
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YouTube遭受挑战?区块链将改变未来视频内容格局
January 19, 2018, 01:46:58 AM
#1
在线视频内容已经成为了一个庞大的产业。像YouTube这样的巨头已经有效地控制了市场,某种程度上他们已经在全球内容消费方面变得无处不在。尽管这些大型企业巨头已经创建了允许用户访问大量的流媒体视频内容的平台,不过这种商业模式的一些裂痕已经开始显现出来。像YouTube这样的公司正在被呼吁承担责任,因为他们已经能够将创作者的内容转化成利润而不需要向真正的创作者支付任何东西,除了广告收入。尽管YouTube从上传的内容那里获利,内容背后的真正创新天才却被拒之门外,他们为了赚钱只能被迫为平台出售广告。“即使自己创作的内容获得广泛传播,这仍旧不能保证创作者能够从中获利。除非他们有一个具体的货币化机制。然而,这些服务受益于用户生成的所有东西。像Netflix这样的公司对内容的把控正在遭受批评,阻止用户观看他们想要看到内容。可用的内容目前正被视频流平台严格控制。像Netflix这样的平台几乎是独裁式的控制,将用户限制在有限的视频流中。每月固定的服务费也意味着不管用户消费多少内容,公司都能获得付费。每月看一个视频的用户与看100个视频的用户所需要支付的费用是相同的。?创作者的区块链?根据《福布斯》最近的一篇文章所说,区块链技术似乎知道答案。分布式账本平台让用户能够有机会上传内容并各自将内容转化成钱,而且不需要向一个中心化企业机构付款。根据这篇文章的作者所说:“视频市场StreamSpace是一个挑战视频点播和广告驱动流媒体服务的平台,它允许电影制作人能够直接通过区块链出售他们的作品。另一个就是Flixxo,该平台结合了区块链与种子(torrent)技术创建一个社区共享收入模式的视频分享平台。”通过创建一种点对点访问网络和在这些平台上将内容货币化,这些公司正在使用区块链技术将资金转移回创作者和用户的手中。?用户自由?去中心化平台还可以给用户带来更多自由。因为去中心化给予了用户选择,它们能够移除视频流领域很常见的市场,如视频前、中和后的广告。此外,用户对自己想看的数据还拥有自主权。任何创建和上传的东西都可以被消费,而且无需像Netflix这样的中心化平台监管。在去中心化点对点平台中,用户也有能力为他们欣赏的创作者或他们喜欢的工作做出贡献。这提供了一种程度的互联互通,而这是像YouTube这样的中心化盈利平台所没有的。提高用户自由度和更好地为内容创作者提供货币化选择无疑会推动许多人离开YouTube,转而进入分布式平台。然而,无论区块链技术是否将会改变在线视频流领域,去中心化系统的价值应该很清楚。创作者和用户都会找到新的和改进的方法来访问和分享内容。
binghuyiyue
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Re: YouTube遭受挑战?区块链将改变未来视频内容格局
January 20, 2018, 03:43:44 AM
#2
在线视频内容绝对是个暴力行业
INVALID BBCODE: close of unopened tag in table (1)
huopbtyl
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Re: YouTube遭受挑战?区块链将改变未来视频内容格局
January 20, 2018, 03:50:34 AM
#3
现在网路上的产业随时都有被洗牌的可能!不创新早晚会被超越!
xdsafvsdv45
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⇾
Re: YouTube遭受挑战?区块链将改变未来视频内容格局
January 21, 2018, 06:01:10 AM
#4
你以为人家就不研究了吗,说不定,人家起步更早。
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