EtherWords New Site Low Floor + Giveaways

[dUberXL]

EtherWords.io is a site where people bid on, and resell words using ETH. The site launched two days ago, and has already processed hundreds of transactions, plus held events like 1 ETH valued word giveaways. Is this going to be the next CryptoCelebs? I bought a few words while the floor is low, and I think it's going to pop off any day now. What do you guys think?