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March 22, 2018, 01:35:29 PM |
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Hello , I know there are also other tokens out there with the idea of data monetization. First of all this is important because it proves that there actually is a market for something like this.
1. A very important fact is that Opiria already has a working product, with existing customers and real revenue. We are very happy to have big corporations such as Mercedes, BMW, Audi, Volkswagen, GM - just to name some of them - as our customers. This clearly separates us from all others out there who just have an idea but not yet a working product with real customers.
2. In addition to that we are collecting personal data from more channels than all other projects. They are mostly limited to one single channels such as URLs or parsing information from messaging services.
We are able to collect data from many different channels such as for example web browsing behavior, smartphone usage, online purchases, data from wearables and smart devices. In addition to that we have technology in place that allows us to understand what consumers are actually looking at when they browse the internet and what emotions this creates. This is hugely valuable for companies because it allows them to understand for example if a new advertisement video is seen and if consumers like it or not.
Besides this so called objective data companies can also survey their consumers and receive subjective feedback from them. This can be for example how they like an existing product or service or how future version of those products or services shall be designed.
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