Alt-coin development costs?

[uMMcQxCWELNzkt]

I am curious how much it would cost to have a developer build a custom spec alt-coin? I appreciate there are varying degrees of customization, so I will list two examples of potential ideas:
1) Basic clone with re-branding and custom specs
2} Heavy modifications, for example added features to the wallet

I appreciate alt-coins have a relatively bad rep with all the pre-mining and so on, however as a big fan of Bitcoin and crypto I feel this is a project I might like to take on next.  I have not worked out any specific specs for an alt-coin just yet, and I am wondering about the costs and potential time it might take to develop such a project from a basic to complex level. Building brands, websites and marketing is something I enjoy and I like to think my approach to developing an alt-coin could perhaps result in a decent coin worthy of use by merchants and so on.

[meta.p02]

1) Near zero. Create your own logo, coin name, specs, then do a few changes of parameters. You might need to pay if you are not able to compile a windows client yourself, though.

2) Depends on what you want. If it is a client-side feature (i.e. modification to the UI), then it should not take much work. If it is a network feature  - implementing new hash algorithms or features (like proof-of-burn), you would probably need to pay developers much more.