Maybe the reason for all this is many fake sites which use Google Adwords to scam a large number of users offering various types of service such as desktop wallets,or tools for claim some of popular fork coins.Since Google have site for report phishing many users do that,and some even think to initiate lawsuits because they lose large amount of money.
I agree. For the uninitiated, these Google adds are very misleading. With the rise of these bogus ICO's left and right, it's getting harder and harder for people who are interested in making an investment in ICO's to sort through the rubbish in search of the more promising ones. Kudos to Google for curbing the spread of scams through their search engine.