I think spreading out flyers redeemable for a small amount of BTC is the way to go. For the best impact, they should be spread in a tight-knit group of tech-savvy people -- a college, say. A flyer might look like this:
Redeem this for 1 BitCoin, a new kind of money at:
http://yourdomain.com/HXV13 <--- different path for each flyer printed
Learn more about bitcoin at:
http://www.bitcoin.org/If you and many or most of your real-life contacts have BitCoins, then using it as a medium of exchange seems like the natural next step...
Simpler to point them to the faucet. And I think you get a steeply decreasing marginal promotional benefit from an extra .95BTC.
I think this would be considerably more effective than giving them a link to the Bitcoin Faucet. For one thing, there are
a lot of goods worth 1 BTC, but virtually no real-world goods you can buy with 0.05 BTC. And furthermore, there are usually better deals available to students (reduced prices) than to non-students -- why not give them a better deal here? It's an investment in the future of the BitCoin economy.
And finally, everyone likes to be part of an exclusive club. How exclusive is it if _anyone_ can go to the BitCoin faucet? It's about as sexy as a drinking faucet. If you want to sell someone tickets, you sell them VIP tickets.