Here's a well-done example of a phishing attempt.
Hi, you got a new offer to your SELL advertisement. Message:
Hey, wondering if you can do this trade??
Deal: 384.47 USD = 1 BTC (price 384.47 USD/BTC)
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You can reply to this message by replying to this email. You can also reply on site:
https://localbitcoins.com/ads/37726/103702 <- actual URL is http://
llocalbitc[break, don't click]oins.com/accounts/login
Email conversation token: 3AWW4PUS1GSHSBGX2QD7N2OMI. Don't remove this from message when replying. Also reply above this message - the content after the lines above will be removed.