it is the psychology that, everyone knows if bitcoin becomes mainstream it will make all the early adopters very rich.
so now the general public learns of bitcoin, he is reluctant to support it and put his money in it because he does not want to help those "computer nerds who do no work" get hugely rich.
it is the same psychology that, no one likes a trust fund kid. everyone is prejudiced against him for just being lucky, who get to taste all the finer things in life that other people have to work very hard for their entire lives just to attain.
No one likes trust fund kids because they are self absorbed insecure a-holes (exceptions, but that is the norm). They will on the one hand always suspect you only like them because they have money while on the other hand always reveal their money is more important to them than you.
It's a tough life in a lot of ways. I have never envied trust fund kids. I have always envied the self made and worked hard to be among them.
I think very few people are truly envious of trust fund kids.
The masses will adopt bitcoin because it's awesome.
The biggest real drawback at the moment is nobody who has them will spend them. The bitcoin economy is at a standstill until price flattens. Growing pains...