How much does it actually cost to get your token listed?

[DavidBooker]

Everyone who has tried to launch an ICO knows that listing is one the most important parts of the process. They also know that getting a token listed on an exchange can be extremely challenging as well as costly. Based on the experience that we at assetrush.com have gained going into partnerships with various exchanges, we’ve decided to give you the big picture of listing.

Categories

First and foremost, you should understand what category of exchanges you are aiming at. Size is the key factor that characterizes any platform and has a direct impact on its volume of trading, listing fees, and prestige. In general, exchanges can be divided into three major groups: big, middle, and small ones.

Big exchanges: pros and cons

As big exchanges enjoy considerable cachet and have trading volume worth millions and millions of dollars, they are, naturally, the most selective ones and difficult to get listed on. They are exceedingly expensive as well: they will charge you a 50 BTC fee or higher. This price is usually indicated as a listing fee, but sometimes it can be part of their marketing campaign fund. Getting listed on a large platform for free is possible, but don’t get too excited. To do so, you will need to meet their highly stringent criteria, which, as you may have guessed, is not easy.

Medium exchanges: pros and cons

As for middle-size exchanges, they are probably the happy medium. You are more likely to get your ICO listed there, as they are less demanding. Also, their listing fees are much more affordable and usually lie within the range of 7 BTC and 30 BTC. Last but not least, middle-size platforms can serve as a stepping stone towards more influential exchanges, as the latter are more likely to pay attention to your token after it has already been listed.

Small exchanges: pros and cons

Finally, small exchanges. The pattern is the same: they are really easy to get listed on as the competition is not nearly as cut-throat as on big and middle-size platforms, but they carry less prestige. Furthermore, they are the cheapest option; the average listing price of a small platform is between 3 BTC and 5 BTC.

Final thoughts

So, aiming at a middle exchange seems to be the wisest step to take if you’re about to launch your ICO. First, in comparison with getting listed on large exchanges this is actually doable and in the future can serve as a gateway to bigger platforms. Second, their conditions in terms of price and quality are reasonable.

If you don’t want to spend your precious time filling out exchange applications and entering into voluminous correspondence, be sure to reach out to us, and we’ll use our proven partnerships and hands-on experience to find exchanges that would suit your token best.