[ANN] Impetus One: Blockchain disrupts online advertising

[Impetus.One]

THE GAME CHANGER


Join Impetus One - We're disrupting brand to consumer interaction through mission-based advertising (Pay Per Mission - PPM)


We believe it’s time to let go of the hype and hope and truly disrupt the way we all experience advertising. Impetus One is a revolutionary advertising engine that allows advertisers and publishers to reward their customers based on a mission completion principle.



Quick overview

Whitepaper
Lightpaper

Impetus One is an online advertising platform that offers brands direct means of interaction with their customers by providing crypto rewards for fulfilling their life goals. The brands no longer need to spend their budgets on inefficient ad-campaigns that offer little to no real interaction with their customers. Brands can choose to directly engage with their communities by providing rewards for completing missions in line with people’s life goals.

Impetus One is replacing Pay Per Click (PPC) with Pay Per Mission (PPM): a unique concept to the online advertising industry.



In simple words: the brand sets out what the customer needs to do, and the customer gets rewarded when completing the mission. Both parties interact and develop a special bond. This is how brand loyalty and emotional attachment is fostered. The more creative and customer-oriented the missions are, the higher the quality of interaction and chances for the mission to be completed.

Impetus One is being developed by a team of serial entrepreneurs. Our achievements so far:

Several exits to date
Existing businesses in online advertising, online sales, real estate and payments
Members of the diplomatic corps
PHDs in behavioral economics
National Security Advisors
Security experts that work for the European Parliament



TEAM

How does Impetus One work?

1. Loading the ad details - AI-powered recommendations
Registered advertisers (brands) will load campaign details into the web app and choose the audience they want to reach, based on AI suggestions made by the platform. Starting from the parameters we are able to track (location, speed, weather, number of steps, time, calories burn), advertisers will decide on mission fulfillment criteria.

2. Request review
Online reviewers, will be requested to review new ads, which will be validated based on a consensus mechanism.

3. Review results
Ads can be accepted or rejected. Accepted ads are automatically fed to selected publishers. For rejected ads, reviewers will be able to see why the ad was rejected and adapt it according to our guidelines. Reviewers will be remunerated, regardless of the outcome of the review process. For rejected ad campaigns, advertisers will be charged $1 for resubmission.

4. Ad campaign publishing
The platform starts pushing the ads to selected publishers through the Impetus code snippet. The system, based on AI algorithms, will match the campaigns with the best publishers.

5. Ad impressions
Users are being served the ads in the layout space selected by the publisher. The AI system will collect data through our code snippet, and adjust impression rates based on user behavior. The user will also be able to tweak ad types and categories through his in-app control panel.

6. User mission enrollement
When tapping an ad, a landing page generated from the campaign data will be displayed in a Webview Window for mobile devices or through a web page redirect for desktop computers. On this page, the user will be able to join the mission.

7. Enrollement confirmation
The publisher app is notified of the customer enrolment, and the app starts tracking the required parameters. When the mission fulfillment criteria are met, the publisher app notifies the platform, and the platform marks the mission completed for the specified user.

8. Advertiser mission charge
After successful mission completion, the advertiser is being charged the mission cost, consisting of the mission bounty, publisher revenue, and platform revenue. Advertisers will be charged less frequently, once they have a positive payment history in the platform. 90% of the amount charged from the advertiser, will be used to buy Impetus One coins from our reserve, to be used to reward platform participants.

9. Revenue distribution
According to the mission settings, the blockchain smart contract is triggered and the user’s and publisher’s rewards will be transferred to their wallets, in Impetus One, at the fixed platform rate.

10. Cashouts
Platform participants will be able to sell their coins back into the platform or transfer them to external exchanges.

Roadmap



What's in it for you



Connect with us
Telegram: https://t.me/ImpetusOne

[1714061838]

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[1714061838]

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[1714061838]

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[Impetus.One]

The pains we solve



NUDGE: THE IMPETUS ONE TOKEN

» ERC20 token will be the only currency available in the Impetus ecosystem.
» All funds received by the platform from advertisers will be converted
to NUDGE token.
» As we push our token to a new, untapped market of individuals, we are
creating the demand for business owners to accept Impetus payments to
access them.

image hosting no register

THE IN


» All advertiser funds are exchanged to NUDGE tokens.
» Impetus app users will be able to exchange FIAT from their banking
card directly to Impetus.

THE OUT


» All NUDGE tokens leaving the platform will be transacted at our exchange.
» Liquidity for cash outs will be provided by advertising income and exchange
transactions.

CASH OUTS


Users will be able to sell Impetus tokens received from the platform, at the fixed
platform price. The platform will either do a matching between customer cash
outs and advertisers spendings, or buy the tokens directly from the user at the
fixed platform price.

IMPETUS ONE TOKEN ACQUISITION


The Impetus One platform will use the revenue obtained as publisher, through it’s
own apps (Impetus App, Impetus Go and Impetus KPI) to purchase NUDGE tokens
off the free market, up to a maximum price of $0.90. This tokens will be added to
the NUDGE token reserve, to be sold at the platform fixed price, whenever
needed.

The pre-sale will start soon.


Those who are willing to contribute more than 10 ETH, can subscribe to our presale by using the form available at https://tokensale.impetus.one.


Join our Telegram community for more on this subject: token acquisition, platform exchange rate and loads of talks. There's an entire community waiting for you! https://t.me/ImpetusOne

[andriyana]

when will pre-sale take place?
how many tokens to sell?
what is the price of NUDGE TOKEN / .....ETH?
what currency is accepted to buy NUDGE TOKEN?

[PRC_May]

Reserve Arabic translation if needed

I am a professional English to Arabic ICOs translator
Bitcointalk Profile:   PRC_May 

Native Language : Arabic

Telegram : @PRC_May


Previous Translation: 
ANN Indorse  https://bitcointalk.org/index.php?topic=3883819.msg37512687#msg37512687 
 Whitepaper https://drive.google.com/open?id=19li-yy-I3_cUiWwH0R3qaEEnibmuVVbK
ANN HEROCOIN  https://bitcointalk.org/index.php?topic=3883318.msg37511360#msg37511360
Whitepaper https://drive.google.com/open?id=1WZhJJk6HDwwAm1YBaDWft2fz90yaDMfH
ANN 1-st Exchange Aggregator  https://bitcointalk.org/index.php?action=post;topic=3890707
Whitepaper https://drive.google.com/open?id=1w9LuyhvUd-DTAvwvQ9GhTs_0FSAG2g9O
Tutellus  https://drive.google.com/open?id=1AiUqpmXtXrHdlxgqRB4yqAXC56pEvDpK  
RWTS Read me  https://drive.google.com/open?id=1MzmqDxNHtyH6V87FqXmTKoAHm8JZUPK4
DEORUM Whitepaper  https://drive.google.com/open?id=1w3PdRLtddRLWKy497FxXPhvtAgCvvGXT
CROWDSALE ANN  https://bitcointalk.org/index.php?topic=4344941.0
GISCoin ANN  https://bitcointalk.org/index.php?topic=4370560
INVOLVE WP https://drive.google.com/open?id=16N-5NtgDveJr6sDummgjC6X7nK3GLs1
Xeonframe ANN  https://bitcointalk.org/index.php?topic=4417205.0
Elepig ANN + BOUNTY https://bitcointalk.org/index.php?topic=4419933.0
https://bitcointalk.org/index.php?topic=4419937.0

ETH Address: 0x52E7B1CcDeF3Bb7Ae59DF512e9D9A7b0D2f9fcEf 


Please PM me via Telegram or Email if I'm accepted.

[Impetus.One]

ZILLIQA, the next-generation high throughput blockchain platform, joins Impetus One as a PARTNER!

Zilliqa is designed to scale to thousands ​of transactions per second. It brings the theory of sharding to practice with its novel protocol that increases transaction rates as its network expands. The platform is tailored towards enabling secure data-driven decentralised apps, designed to meet the scaling requirements of machine learning and financial algorithms. ​

READ MORE IN THIS BLOGPOST!

[bitfex.trade]

Attention! Be carefull! The project http://www.xeonframe.net/ stole from us an account in bitcointalk "anisimovalexandr" (https://bitcointalk.org/index.php?action=profile;u=1332281) and places posts under this name, including number, in the group that used to belong to our Exchange Bitfex.trade (https://bitcointalk.org/index.php?topic=2512852). Perhaps this project is a xeonframe - a scam!

[cryptoslate01]

Hello Team  

We just added Impetus One with a dedicated ICO listing page to  CryptoSlate's ICO database and is now available on our website.

Check it out here —> https://cryptoslate.com/coins/impetus-one/

https://i.imgur.com/V6JCxA6.jpg


If you need help in editing any information about your ICO, please go to Impetus One ICO page on our website and click "Suggest an Edit". Feel free to contact us via https://cryptoslate.com/contact/ if you have any questions. Thank you.

[Impetus.One]

when will pre-sale take place?
how many tokens to sell?
what is the price of NUDGE TOKEN / .....ETH?
what currency is accepted to buy NUDGE TOKEN?

47% of the total token supply (TTS) is offered to be sold in the crowdsale, for a total of 22.200 ETH. All the details can be found here.

[Impetus.One]

Attention! Be carefull! The project http://www.xeonframe.net/ stole from us an account in bitcointalk "anisimovalexandr" (https://bitcointalk.org/index.php?action=profile;u=1332281) and places posts under this name, including number, in the group that used to belong to our Exchange Bitfex.trade (https://bitcointalk.org/index.php?topic=2512852). Perhaps this project is a xeonframe - a scam!

We assure you this is not the case! Join us on Telegram to get in touch with our admins and get the full picture of our project.

[Impetus.One]

Impetus welcomes a new team member: Scott Stewart, Chief Financial Officer


We introduce you our amazing CFO, Scott Stewart, who recently joined us on this epic journey.

Impetus has a challenging but extraordinary mission to accomplish, and that calls for an outstanding team that can bring our vision into reality.


Discover more about us in this blogpost.

[Impetus.One]

Brian Cugelman, Ph.D, Behavioral Science, Data Science & Digital Media joins Impetus as an Advisor

An important part of our vision of disrupting advertising is empowering people. We have an awesome team and extraordinary advisors helping us achieve that.

One of them is Brian Cugelman, Ph.D. and one of the best when it comes to Behavioral Science, Data Science & Digital Media. Brian is a specialist in applying psychology to interactive media, whether it’s websites, digital campaigns, tech projects or predictive algorithms.

Find out more about his background in this blogpost.

[Impetus.One]

We’ve been live with Jason Appleton on his Crypto Crow show. 😎 If you have questions about ➡️ the market we’re addressing or ➡️ how Impetus One will change the advertising game this is an excellent opportunity to get your answers. Samuel Kurtmann (CEO) and Daniel Kurtmann (CMO) engaged in a brilliant conversation with the Crypto Crow. Tune in!

[tumis]

I would like to reserve POLISH translation


Offer to make Polish translation and to manage the topic in my native Polish

Native language: Polish
bitcointalk profile link : https://bitcointalk.org/index.php?action=profile;u=1773383
Translation: Whitepaper, ANN, and Bounty Thread.
Previous Translation/ Portfolio : https://docs.google.com/document/d/1SNRXZZWSyyDtGPYIdGXKs9gWwODuzmckKYjaNNfc0VA/edit

eth address : 0x20221147adA60F604e702fFa947644F97bD37D77
Telegram: @typerexpert 

[Impetus.One]

T-Me Studios, one of Europe’s biggest mobile app publishers, with more than 600 million downloads to date, an audience that spans 6 continents and more than 100 countries around the world, to join Impetus One as a partner.

Read all about it on our blog.

[valeryroma1]

Hi, sorry for distrust, but where can I find information about your partnerships with Zilliqa from their official media?

[CryptoTamer]

ZILLIQA, the next-generation high throughput blockchain platform, joins Impetus One as a PARTNER!

Zilliqa is designed to scale to thousands ​of transactions per second. It brings the theory of sharding to practice with its novel protocol that increases transaction rates as its network expands. The platform is tailored towards enabling secure data-driven decentralised apps, designed to meet the scaling requirements of machine learning and financial algorithms. ​

READ MORE IN THIS BLOGPOST!

does this mean that ImpetusOne tokens will be created on the Zilliqa Blockchain? good progress for zilliqa if your project is built on its platform, PPM is an interesting concept for the advertising industry but do you have plans to expand the market by adopting PPC, PPL or PPS? it would be better if the project adopted more ads payment system

[alkorol]

I would like to reserve RUSSIAN translation

Offer to make RUSSIAN translation and to manage the topic in my native RUSSIAN

Native language: RUSSIAN
bitcointalk profile link : https://bitcointalk.org/index.php?action=profile;u=1947604
Translation: Whitepaper, ANN, and Bounty Thread.

eth address : 0x04f28030c9879a3c456dcb43530976d79257685a
Telegram: @tan_kond

[lilaj4de]

In the item that talks about the relationship between the customer and the brand, so that both can win tokens and profits, should the customer itself click on the advertising and buy the item that was clicked on?

[Impetus.One]

Hi, sorry for distrust, but where can I find information about your partnerships with Zilliqa from their official media?

Hi there! They've said more on this partnership on their communication channel plus social media. Plus, we've organized a special event dedicated to this partnership: Zilliqa Meets Impetus One Conference. You can watch the video here where Amrit Kumar, the man in charge of research at Zilliqa, talked to us about blockchain and more details about our partnership.

[Impetus.One]

ZILLIQA, the next-generation high throughput blockchain platform, joins Impetus One as a PARTNER!

Zilliqa is designed to scale to thousands ​of transactions per second. It brings the theory of sharding to practice with its novel protocol that increases transaction rates as its network expands. The platform is tailored towards enabling secure data-driven decentralised apps, designed to meet the scaling requirements of machine learning and financial algorithms. ​

READ MORE IN THIS BLOGPOST!

does this mean that ImpetusOne tokens will be created on the Zilliqa Blockchain? good progress for zilliqa if your project is built on its platform, PPM is an interesting concept for the advertising industry but do you have plans to expand the market by adopting PPC, PPL or PPS? it would be better if the project adopted more ads payment system

The Impetus One platform is built for brands to be able to pay on a Pay Per Mission concept as we've explained, but we will allow brands/publishers to use the PayPerLead or PayPerSale model as well. PPC is something we don't want to implement though as it's something that we know for fact it's not working anymore. So our main goal is to emphasize why brands/publishers need to step away from this model and use a platform that is genuinely performance only oriented.