What are investors looking for in an ICO?

[girirohit957]

There are three basic points investors looks into a project
1 team and project (is the team must be strong and productive )
2 Marketing (is marketing team is working hard to influence the market in thee favor , or bring the market influencer with them )
3 Project roadmap and token marit ( if the roadmap is like 2 year long then investors hesitate to invest in project , and token marit should be in favor of project so no quick dump will effect the project)

[lero34]

Repeated profit in the future from the increase in the rate of coins.The possibility of obtaining significant discounts on services using tokens purchased during the ICO period.