http://funkyimg.com/i/2HYwK.pngThe world believes in the potential of the Internet-of-Things (IoT). The impact of mobile telecommunications on the world is indisputable. Imagine the potential of a product that is born out of the convergence of these two technologies. We at Discovery believe in the phenomenal power of this convergence and are developing a product that will help harness the power of the IoT through the reach of mobile telephony. The level of visibility and control that this could potentially open up for enterprises across the world is path-breaking.
At its core, Discovery is an IoT led supply chain solution that is run through a network of Decentralized Nodes, residing on the smartphones phones of a community of users. What makes Discovery unique is that it blends together three layers into a one-stop solution: The hardware layer (Cliot), The distributed data harvesting layer (user community) and the Data Analytics/Artificial Intelligence layer. Discovery makes IoT an affordable solution for tracking daily products (and not just high-end luxury handbags) by disrupting the costs of the hardware and tracking simultaneously
THE DISCOVERY ECOSYSTEM
The Discovery Ecosystem has three main components/players: ENTERPRISE CLIENTS These are the paying customers or buyers of the Discovery Communications Network. Enterprises are typically brands that would like to track their products through their supply chain. For instance, Nestle – an Enterprise – could track their each and every unit of their chocolate bars throughout their supply chain – how many of each unit is lying at each warehouse, with each stockist, at each retail outlet and so on. We would be able to help Nestle handle this tracking solution and they would be paying for the service thus received. THE IoT TAG- “CLIOT”The Cliot is a uniquely identifiable self-charging printable tag placed on the product to be tracked. We are developing it along the lines of a printable solution, where mass-production could take place through a decentralized infrastructure. Each enterprise user could print their own set of tags based on a predefined protocol built on the lines of EAN. Since data transfer from the tag is meant to be periodic (~100 times/day), and since the data blocks are very small (a few bytes to 1kb), battery life is expected to be long. Moreover, the device would be self-charging, drawing power from electromagnetic waves (cellular network / Wi-Fi waves). This would make the tag long-lasting, at very low cost (~$0.05 - $0.10 per tag). We believe this would help penetrate IoT to applications that were hitherto considered too cost conscious to warrant such application.THE USER COMMUNITYAt the front end of the Discovery Network, a number of individual users would have the Discovery app installed on their mobile phones. These mobile phones would then serve as the nodes of the blockchain network. The Network harnesses the residual power and network capabilities that reside in the mobile phones of individual community members, thereby creating a global communications network. These User Community would be compensated for lending their mobile phone’s data connectivity to the Discovery Network. The financial compensation to the user community would be commensurate to the data prices charged by the underlying telecom network, costs of which have been in free-fall mode over the past few years. The community member would be able to generate a handsome profit after netting off the data charges that he would incur. More details on the economics for the user can be seen in the “Unit Economics” section of this paper. This would render possible delivery of the service to “Enterprises” at exceptionally low costs compared to the currently available solutions. Further, as the network is built on the base of the blockchain, the data generated by the system is not only accurate and timely, but also secure and reliable, which is very critical for enterprise customers. The cornerstone of the Discovery Network is that it does not require any active effort from the User Community. It works on a passive mode, where the IoT device engages with the user’s mobile phone, through Wi-Fi and Bluetooth protocols, thereby connecting with the telecommunications network. The residual application on the mobile phone and the IoT device get paired through a smart contract, thereby enabling quick transmission of small “blocks” or packets of data to be transmitted over the cellular network.AN EXISTING BUSINESS
Unlike most blockchain projects in the market, DiscoveryIoT is not a solution in search of a problem. It is built on the solid foundation of an existing business, which is being moved into the blockchain for more efficiencies. The team already handles more than 150 million lbs of products through their supply chain network and have an existing list of clients who are among the top brands in the Indian consumer products market.
http://funkyimg.com/i/2HYxm.pngTOKEN SALE DETAILS
http://funkyimg.com/i/2HYxp.pnghttp://funkyimg.com/i/2JzVM.jpghttp://funkyimg.com/i/2HYxr.pngThe Discovery Network is run by Copter Technologies, a company incorporated in India. It is founded by seasoned entrepreneurs with established credibility in the market:Selvam VMS, Co-Founder & CEO:Selvam is a seasoned professional in the domain of Supply Chain Management and Marketing. He is the 3rd generation member of the founding family of Butterfly Kitchen Appliances (
www.butterflyindia.com), a leader and a household brand name in the Indian market. Butterfly is a publicly listed & traded company on the Indian National Stock Exchange (NSE) (
www.nseindia.com Symbol: Butterfly) and the Bombay Stock Exchange (BSE) (
www.bseindia.com, Code: 517421), with a market capitalization of over INR 10 Billion (USD 150 million).
He was actively involved in the operations of Butterfly before moving to entrepreneurial ventures. Selvam is an Engineer with a Master’s in Business Administration (MBA) from Purdue University (
www.purdue.edu). He specialized in Supply Chain Management and Marketing in his Master’s studies and worked with Dell in their SCM function before returning to India to handle his family business. At Butterfly, Selvam headed the Marketing and SCM domains and has been credited with growing business revenues from less than INR 650million (USD 10 million) to over INR 5 Billion (USD 75 million) in less than 7 years. He was instrumental in turning the company around to profitability through various marketing and pricing initiatives. He was a key member of the team that successfully raised a Private Equity investment of INR 1 Billion (USD 15 Million) from a large Indian PE firm. The PE has since exited the company through a secondary sale, striking great returns in the process. After a successful stint of 7 years with Butterfly, Selvam branched out to set his own SCM Company, H&S Supply Chain Services (
www.hssupplychain.com). Within 3 years he has built an organization that now grosses over $3million in revenues, working with some of the top consumer product brands in India.
Selvam has a very sharp business acumen and strives to build win-win relationships with all stakeholders. This has helped H&S to deliver profitability levels of more than 20% in a highly competitive market, and handsome returns (34% ROI) to its investors. Discovery was born out of the various problems that Selvam has directly encountered in Marketing and SCM, as a brand as well as a service provider. As Peter Thiel puts it, the best problems for a founder to work on are the ones she faces daily, not the ones she searches out. Selvam has a very deep understanding of the problems that Discovery sets out to solve. He understands the nuances of the problems and the value the solution adds to a client’s decision making processes. By virtue of his prior experience in working with investors across two very different industry segments, Selvam has a clear understanding of the expectations of the investor community. He holds their interest in high stead. He practices very high levels of transparency and ethics and is a firm believer in handling investor’s trust and confidence with utmost care and respect. Selvam can be reached through his LinkedIn profile here:
https://www.linkedin.com/in/selvam-vms/Kumar T, Co-Founder & CTO:A techie at heart, Kumar is a technical entrepreneur who has demonstrated tremendous tenacity in building businesses. He runs the successful software development company iStudio Technologies (
www.istudiotech.com), which he has built from scratch. iStudio’s client base includes some of the most reputed organizations in India, and this stands as testimony to the importance he places on customer satisfaction.
Kumar has enormous industry experience and specializes in the following areas: Artificial Intelligence, Machine Learning & Deep Learning P2P Algorithms & Blockchain Autonomous Drones Predictive & Precision Medicine IoT Hardware & Protocols, Miniaturization Cyborg Bugs He has great passion for building products with innovative approaches. He is a strong advocate of challenging the status quo and is ever willing to take up challenges that are path-breaking. Kumar is an avid dreamer and strong believer in the potential of technology to change all facets of mankind in a positive and constructive manner. Kumar’s LinkedIn profile can be viewed here.
Kumar and Selvam have known each other for more than 5 years, and have worked together on various projects during Selvam’s stint with Butterfly as well as at H&S. As a demonstration of their confidence, the founders have already invested more than USD 100,000 of their personal money into the business, in various forms. The ICO fundraise route is being explored to give wings to the idea, helping it chart the exponential growth trajectory that it deserves. Given that the underlying business is cryptocurrency driven, the founders have determined an ICO to be the most pertinent route for the fundraising, rather than the traditional VC/PE route. Kumar & Selvam look forward to having you on board on Discovery’s journey in the exciting space of IoT and Blockchain.
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