DACC-- The Future of the Digital Content Industry

Does the content management industry as a whole, protects their user’s data?
More importantly, is the digital content and media industry empowered?

The internet and network technology has seen hyper-growth—in just a decade—we have witnessed the rise and global propagation of the digital content industry. Specifically, the growth was seen mainlin:

1.IPata

2.Userata

3.Network Data

After the Facebook incident. How these platforms use our data has become a point of debate—but the discussion is not just limited to Facebook. The annual losses from content piracy is about US $31 billion for the global online TV and movie industry, and US $12 billion for the music industry alone. By 2022, the cost of piracy is going to hit $52 billion.

Main Source: Digital TV Research

On the other hand, we have the user data market, where we find 5.1 billion mobile phone users, 4 billion internet users and over 3.1 billion people who use social media. The recent fiasco with Facebook leaking its data of 87 million users to a voter-profiling company—the questions above have gained significance. “We do not know what these companies are doing with our data”, is perhaps a consensual question that homes a deep concern for many. We may even read and hear phrases like “Digital Democracy” more often. And it is a valid phrase. Because how these platforms use their user’s data and how user-data is monetized should be achieved with the user’s consent—and users should have a “say” in it. We have seen an era where large digital companies scrutinize the online lives of users, where the tracking goes far beyond the targeted advertisement. People readily share details about their age, location, relationship status, likes and many others. These companies use this data without the explicit consent of their users

Regulatory bodies like the EU’s recent General Data Protection Regulation (GDPR) have taken measures against these issues. Sadly, these measures do not solve the fundamental issues in our data-driven world.

And here’s why:

Data is owned by centralized interests

Data is subjected to security risks

There are non-transparent sharing access grants that users are not aware of

The monetization is unfair to say the least

The core component in the content-management-machine is the content creator. However, the unbalanced incentives between publishers, curators, consumers and content creators—have the dulled incentive for the content creator to craft high quality content.

At Decentralized Accessible Content Chain (DACC), we aim to give back access management and data ownership to their creators and owners—eliminating centralized interests.

The DACC platform , through a public blockchain, will feature identity and access management (IAM) at the infrastructure level for the digital media industry.

DACC’s Infrastructure will:

· Decentralize the content management industry through IAM (a decentralized file system)

· Ensure that only authenticated users will be able to access the resources

· Ensure that owners have full control

· Create methods that will securely initiate, store and manage access permissions

· Build a strong community where content creators are given center stage

· Ensure that there is fair incentive between curators, consumers and content creator

You can read their whitepaper for more in-depth information

DACC’s infrastructure also includes a full suite of developer tools that will allow anyone to create content related Decentralized Applications (dApps)—for any digital media platform. A special community development fund will be set aside through the DACC foundation, which will help the community in creating innovative dApps through the DACC platform. Their innovative technology, special token model and reward system will not only revolutionize the digital media economy, but will empower the real creators.

You can also go to their website where you can learn more about them and can reserve your tokens now for this exciting new prospect.

Thank you for reading!

Website: www.dacc.co

Twitter: https://twitter.com/DACCblockchain

Facebook: https://www.facebook.com/DACCblockchain/

Reddit: https://www.reddit.com/r/DACCblockchain/

Medium: https://medium.com/@daccproject

Youtube: https://www.youtube.com/channel/UC5pb5JKSEKgnQAkv0gKi7qA

References

https://www.nytimes.com/2018/04/11/technology/facebook-privacy-hearings.html

https://www.ibc.org/delivery/cost-of-online-piracy-to-hit-52bn/2509.article

https://www.theverge.com/2018/3/28/17172548/gdpr-compliance-requirements-privacy-notice