Blockchain wasn't Made for just launcing ico or new coins/currency!
Correct. This is one misconception that others are thinking about the technology. They only think that it's only applicable to cryptocurrencies but good thing that there are companies that are operating in the industries.
Its Capabality is far wider than you can imagine!
You can use Blockchain for a school's website to list student,arrange election,storing any kimd of data,even store a whole file as a Data!
that can be detected if anything changes in it!
Simply say, it can be used for everything.
So those new coins are trying to solve different Problems by their project!
But their purpose doesn't really solve those problems, IMO.