archived.

[Maxven]

Merchants administer software, host the genealogy (network), define the compensation (architecture)
plan, and provide the platform for Sellers to transact with their customers by selling products from
Brands. Merchants can easily participate in ASTRA by using BOUTIQUES open source software or
integrating ASTRA with their existing platforms through an SDK.

[Maxven]

Like in the broader retail economy,
Merchants are curators of Brands. (eg. Sephora curates more than 300+ brands in their 1200+ stores)
Brands can elect to operate as Merchants in ASTRA as well. (eg. Nike operates its own ecommerce site
and stores. Nike also sells through other retailers like Footlocker or Champs.) The Merchant layer allows
retailers from outside the industry to participate in social selling by activating dormant influencers /
customers and inviting Brands they already do business with. While this layer can be disintermediated,
Gemstra believes that the consumer economy will continue to value curation by Merchants.

[Maxven]

Brands provide their catalog and define custom commission levels at Merchants they integrate with.
Brands can integrate with multiple Merchants to access different genealogies (networks) of Sellers and
Customers. Brands can be their own Merchant in ASTRA as well. Each Brand’s catalog is made portable
on the blockchain. Sales volume information and other Brand data can be shared with Merchants and
Sellers to show product performance.

[Maxven]

ASTRA decentralizes the social selling model by ascribing ownership and management of data to the
appropriate actor. A system of smart contracts governs all transactions within the ecosystem. User
wallets govern access rights to data for actors in the ecosystem.

[riboku0105]

From the outside the sales forecast looks very high with 120bn in 10 years, I am not an expert in the volumes going via this type of platform but looked at Apple sales in quarter to June 18 and it was about 53bn which makes me feel like even in 10 years 120bn is a large number.

[Maxven]

The Merchant role in ASTRA mimics that of a traditional retailer in the broader retail market. Brands
are typically not good at interfacing with customers, managing per-order logistics, and
merchandising beyond their own catalog. Gemstra welcomes retailers from the broader retail
economy to social selling as Merchants. Merchants curate products from Brands and interface with
Sellers and their customers. Each Merchant hosts its own independent network (“Genealogy”) of
Sellers. Sellers and Brands have access to different Genealogies in an open ecosystem.

[Maxven]

ASTRA gives ownership rights of customer information, transaction data, and network (genealogy)
to Sellers. Sellers worked hard to build relationships with customers and develop an understanding
of their customer preferences through transaction data. Sellers may have built a downline (network
of sellers) that they sponsored

[evilsign]

This is one of the many projects regarding online sales. It is no longer a secret if in this era and in the future the business in the field of buying and selling is very tempting. With so many projects implementing innovations in this field, I also feel confident to invest here. Just imagine, to buy an item that might be trivial, but if it has a very expensive value, a woman is willing to spend hundreds of thousands of dollars just to buy a bag. Of course, the market cap in terms of buying and selling is very large.

[bitcoinner786]

Hello! I continue to get acquainted with the project))). Can somebody tell me please some article where I can read more about the project team and the structure of its working process? Thanks!

[Maxven]

The Seller’s network is a team who have worked together to unlock achievements defined by the compensation plan (defined via ASTRA: Merchant) or through the
Reward System (See GMS TOKENS below). Sellers prefer to maintain consistency. Should a
Merchant or Brand underperform or be at risk, Sellers mitigate risk by being able to join another
Merchant or Brand at will.

[Maxven]

Not all Brands are created equally. Some face high cost of goods and depend on volume while
others have more margin. Brands need an effective way to manage incentives for Sellers at the
catalog level and per-product level. ASTRA’s platform allows Brands to customize commission
offering per Merchant.

[Maxven]

Gemstra’s blockchain ecosystem provides a self-governing model that promotes fair behavior by all
the actors. Merchants must do right by Brands and Sellers. Brands must do right by Merchants and
Sellers. Sellers must do right by Merchants and Brands. There is no centralization of power or total
leverage - thus producing a true commonwealth social selling economy.

[Exaking]

Gemstra has been rated 97/100 by our experts. You can find the score here: https://www.exaking.com/#bicos

Good Luck.

[Maxven]

ASTRA will use two decentralization platforms. Gemstra will host smart contracts on the Ethereum
blockchain using ERC20 standard and store data objects using Interplanetary File System (IPFS). GMS
Token is an ERC20 token for ASTRA.

[Maxven]

SPL.YT protocol - Gemstra will use the Spl.yt protocol to manage Brands’ inventory and logistics.
0x protocol - Gemstra will use the 0x protocol to purchase GMS in decentralized exchanges for rewards
distribution.

[Maxven]

 It requires the Brand to operate its own software - which
was expensive, fragmented, and complex. So, the Brand would either develop a custom solution or
outsource the software to an external platform. With ASTRA, an economy of Merchants can exist across
many platforms to connect Brands and Sellers.

[Maxven]

Brands can participate with multiple Merchants or
operate as a Merchant themselves. Sellers can sell multiple Brands in single Merchants or specific Brands
in multiple Merchants. ASTRA creates a commonwealth economy that gives each operator the freedom
to choose how to maximize their selling model.

[pltgksl]

Really good project and qualify team. Everybody have to trust this platform. the person who trust will not falsify, i think.

[Maxven]

ASTRA creates a commonwealth economy that gives each operator the freedom
to choose how to maximize their selling model.
ASTRA provides an infrastructure for Brands and Merchants to customize their social selling business.
Brands and Merchants can customize the logical laye

[Maxven]

The GMS Token is the utility token that provides default exchange/store of value and incentivizes social
selling aspects of ASTRA. Goods in ASTRA will always be cheaper when paid with GMS than with ETH or
Dai. ASTRA constantly accrues transactions fees from ETH or Dai denominated transactions. A Reward
System provides value to ASTRA users in the form of GMS Tokens.