Core's ZIP and signed setup hold different EXE files.
The hashes of all contained EXE are different. Shouldn't they be the same?
In bitcoin-0.17.0.1-win64-setup.exe:
b6654d2434bfef6e8f81ff3bc549539374c940a844dcaf9469415132711a449b bitcoin-qt.exe
561442e669badd354d3dfefc9a7b5c4567edf5f68b56124954856d408c17e2c1 bitcoin-cli.exe
b0b3df442169f93bc62289964407c8a48b6ad1119e164c9d0b0996b5b9010a41 bitcoind.exe
In bitcoin-0.17.0.1-win64.zip:
cf3a82120ff04a5aee448e689a1dbb0e481c641c48492da4d664097fd330a0ac bitcoin-qt.exe
4119eefced33a5a91dd42eb1e68b3f492fd5218ffa544c92ce2365d6766c1ed2 bitcoin-cli.exe
cb6f8183c30e57ac1d5faea4cda4bbe1c3651598aa6a481108b9e9dbfc63e32a bitcoind.exe