If you will search yobit reviews you will see a bunch of negative comments and it's NOT recommended of using them.
People unfortunately don't seem to care anymore. Yobit has been as scummy as it is today for a couple of years now, and they still manage to grow their user count. The same applies to HitBTC.
You can see how they adjust their business model by adding all sorts of rubbish features, which is a clear sign that they actually research what rookies are looking for and add these features to remain relevant in the space.
People often think Yobit is pure shit, which it in reality is, but there is a marketing structure powering the success of that exchange. In other words, Yobit knows how to conduct business based on user demand.
Their latest addition is the coin pump feature. This is what people look for. People want, Yobit delivers.