You wrote. "Eidolon is a platform where users can view ads and literally get rewarded for it." Question. And what's the point of showing ads to users who will not buy anything, but will only earn on viewing?
Advertisers can be sure that the user really sees the advertisement and that it interests them.
They can create discounts for Eidolon rewards.
Such discounts have the possibility of attracting more customers.
It is possible to get advertising time with Eidolon rewards.
Users are empowered to advertise to other on behalf of advertisers
Advertisers only pay for the amount of time that users actually viewed ads. Full accountability
The Advertiser pay directly the User and not a company how sells botklicks. It’s quite impossible to turn every user into a buyer, but with Eidolon the ad is seen by a real person and not a bot.
Eidolon rewards user when they turn into buyer with stars. From 1 to 100
The Advertiser can decide how often a user watch there ad and how much the Advertiser pay for that.
To answer your question: user how are not buy anything, will earn less and less. Users need to be stared so they are attractive for Advertisers.