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Author Topic: How to get people to use your Cryptocurrency  (Read 503 times)
X-Infinity (OP)
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December 13, 2018, 02:56:45 AM
 #1

Creating a product (cryptocurrency) isn't easy and getting people to use your product is JUST as difficult. So far we've done Airdrops, Affiliate Programs, Social Media sharing, and Press Releases, with the marketing strategy all explained here https://medium.com/@XIF_Official/x-infinity-marketing-strategy-getting-merchants-and-consumers-onboard-34e2218aaa54. Our company has created a cryptocurrency wallet/ debit card linked with MasterCard so you can use it to buy a cup of coffee or go grocery shopping with based in South East Asia. For an AltCoin like this, how would you guys go about reaching out to real users?
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December 13, 2018, 07:48:47 AM
 #2

Well Can you please list out the name of the project....so that i can have a look and suggest you the best possible way for your token to bring to market


Rest, in general, there are many ways out.

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December 13, 2018, 08:15:26 AM
 #3

how would you guys go about reaching out to real users?

The problem is that 90% of altcoins are concentrating on making paid campaigns on their own altcoins that most of the time these same altcoins are worthless, if the owners of the altcoins concentrate on doing signature campaigns paid in bitcoin then they would have bigger exposure of your product, because many people would participate in the signature campaign, participate in twitter campaign, facebook and yotube.
Of course, running a paid campaign in bitcoin implies that project owners will have to take money out of their pockets, but the results will be much better.

Another very important point is that the project team must interact in the thread and in the social media. I believe that making explanatory videos about how your product works becomes much more inviting

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December 13, 2018, 08:44:48 AM
 #4

One of the biggest things most of the recent altcoin projects lack is the market demand for the asset and this does not drive the people to be interested. If there was a market for the product or if the team can create a market for their project specifically then there would be a greater demand. Now its a difficult thing to raise the demand of your own currency which is why I have seen several ICOs going to their own platform and asking people to use their platform and doing so would require their coins.

This is easier for the utility tokens but not for the security tokens. But again why would someone use their security tokens to apply for a service - I believe it is apt in its usage.

Just relying on marketing campaigns would not drive organic traffic to your product. You might need to evaluate the success of that marketing and then take corrective measures accordingly.

 
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December 13, 2018, 11:09:37 AM
 #5

It's either you might have the wrong market for your product or you have promoted it badly. I myself is staying in a country in South East Asia but for once I have never seen any promotions regarding X infinity market not until now. Also if you want to test out your product which I think is a great idea you should have some recruitment process on some volunteers to see if their life was made easier with the use of your debit card linked to their cryptocurrency. Usually a product like what you have is afraid to be tested first by them if they are not seeing any good reputation behind yours, having a good feedback as well as partnering up with reputable banks is the best way to build their trust.
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December 13, 2018, 11:13:22 AM
 #6

Somehow your ANN thread has so few replies, that's a pity. Signature campaigns seems a good way to my mind and one example of this can be Qtum. Currently they are 29th on coinmarketcap, they ran a massive signature campaign (bitcoin based) for four weeks as I remember.
It's really hard to suggest ideas because especially nowdays, marketing requires a lot of money...
Btw project is good.

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December 13, 2018, 03:44:30 PM
 #7

I think that is completely normal. What altcoin atm has real world use ? Users simply don't want to bother getting on an exchange and selling BTC for other coins... And if you think logically, why does your coin exist ? Why you simply don't do the same stuff you do just with BTC ?
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December 13, 2018, 05:44:39 PM
 #8

Getting people on using up your own Altcoin would really be very hard.You might have done lots of marketing strategy but that thing wont really give
out guarantees for it to be adopted no matter how big budget allocated on that one.If the project is just similar or doesnt give any significant usage at
all, then theres no surprise for people not to jump in.

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December 13, 2018, 06:05:51 PM
 #9

I hadn't heard of your crypto yet before this thread.

You may need to get press releases out there and perhaps try to reach a younger audience via Reddit and so on.

I do know for a fact that traditional marketing channels don't really perform for cryptos. Cryptos require word of mouth marketing. A trusted person to convince another one to use cryptos. When you spend $$$ on TV and so on you're not really touching the "trust " side of people's desire to invest in crypto.

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December 13, 2018, 10:11:49 PM
 #10

Look at cryptos that are being used.
Steem is absolutely crushing it, if you create something as great as steemit you won't even need to market it all that much.
There's plenty of other examples on the forum, check them out Smiley

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December 13, 2018, 10:22:51 PM
 #11

Creating a product (cryptocurrency) isn't easy and getting people to use your product is JUST as difficult. So far we've done Airdrops, Affiliate Programs, Social Media sharing, and Press Releases, with the marketing strategy all explained here https://medium.com/@XIF_Official/x-infinity-marketing-strategy-getting-merchants-and-consumers-onboard-34e2218aaa54. Our company has created a cryptocurrency wallet/ debit card linked with MasterCard so you can use it to buy a cup of coffee or go grocery shopping with based in South East Asia. For an AltCoin like this, how would you guys go about reaching out to real users?

a currencies value is created by determination, there has to be an accepted sovereign running it.

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December 13, 2018, 10:33:02 PM
 #12

Creating a product (cryptocurrency) isn't easy and getting people to use your product is JUST as difficult. So far we've done Airdrops, Affiliate Programs, Social Media sharing, and Press Releases, with the marketing strategy all explained here https://medium.com/@XIF_Official/x-infinity-marketing-strategy-getting-merchants-and-consumers-onboard-34e2218aaa54. Our company has created a cryptocurrency wallet/ debit card linked with MasterCard so you can use it to buy a cup of coffee or go grocery shopping with based in South East Asia. For an AltCoin like this, how would you guys go about reaching out to real users?
All you've done, hundreds of cryptos have done before you.
You need innovation. Surprise people.
This is how crypto is useful and people start usings

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X-Infinity (OP)
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December 14, 2018, 01:57:24 AM
 #13

how would you guys go about reaching out to real users?

The problem is that 90% of altcoins are concentrating on making paid campaigns on their own altcoins that most of the time these same altcoins are worthless, if the owners of the altcoins concentrate on doing signature campaigns paid in bitcoin then they would have bigger exposure of your product, because many people would participate in the signature campaign, participate in twitter campaign, facebook and yotube.
Of course, running a paid campaign in bitcoin implies that project owners will have to take money out of their pockets, but the results will be much better.

Another very important point is that the project team must interact in the thread and in the social media. I believe that making explanatory videos about how your product works becomes much more inviting

We are active on these social platforms. However, I feel the most affective platforms for marketing crypto is BitcoinTalk, though we have been neglecting marketing on this platform as you have mentioned. With regards to promoting an introductory video, we will work on it. Thank you for your input  Smiley

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●MEDIUM
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●TELEGRAM
https://t.me/Xinfinity
●BITCOINTALK
https://bitcointalk.org/index.php?topic=4640990.0
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X-Infinity (OP)
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December 14, 2018, 02:30:05 AM
 #14

It's either you might have the wrong market for your product or you have promoted it badly. I myself is staying in a country in South East Asia but for once I have never seen any promotions regarding X infinity market not until now. Also if you want to test out your product which I think is a great idea you should have some recruitment process on some volunteers to see if their life was made easier with the use of your debit card linked to their cryptocurrency. Usually a product like what you have is afraid to be tested first by them if they are not seeing any good reputation behind yours, having a good feedback as well as partnering up with reputable banks is the best way to build their trust.

We have dedicated a fair bit of funds to marketing in South East Asia as you can see here https://medium.com/@XIF_Official/x-infinity-world-music-showcase-2018-f36d70314e0d. With regards to your suggestion on choosing volunteers to see if life was made easier using our product, is a sound idea! Thank you for your input!
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December 14, 2018, 02:31:27 AM
 #15

I hadn't heard of your crypto yet before this thread.

You may need to get press releases out there and perhaps try to reach a younger audience via Reddit and so on.

I do know for a fact that traditional marketing channels don't really perform for cryptos. Cryptos require word of mouth marketing. A trusted person to convince another one to use cryptos. When you spend $$$ on TV and so on you're not really touching the "trust " side of people's desire to invest in crypto.

Interesting views on the subject. Thank you for your input!  Smiley
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December 14, 2018, 02:45:26 AM
 #16

Somehow your ANN thread has so few replies, that's a pity. Signature campaigns seems a good way to my mind and one example of this can be Qtum. Currently they are 29th on coinmarketcap, they ran a massive signature campaign (bitcoin based) for four weeks as I remember.
It's really hard to suggest ideas because especially nowdays, marketing requires a lot of money...
Btw project is good.
Interesting. So do they really want to promote their project by the signature campaign? I don't think so because they were indirectly promoting their medium blog topic.
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December 14, 2018, 02:53:35 AM
 #17

A good marketing strategy, invest on people who are known in doing this and I think you can easily find them or they will find you as long as you have a concrete plans and a project that will work. Debit cards are common but whats you edge from the others. Do you have your own blockchain or just another erc28? These are the questions that I believe that needs to be answered in order for you to gain users.
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December 14, 2018, 03:15:48 AM
 #18

Creating a product (cryptocurrency) isn't easy and getting people to use your product is JUST as difficult. So far we've done Airdrops, Affiliate Programs, Social Media sharing, and Press Releases, with the marketing strategy all explained here https://medium.com/@XIF_Official/x-infinity-marketing-strategy-getting-merchants-and-consumers-onboard-34e2218aaa54. Our company has created a cryptocurrency wallet/ debit card linked with MasterCard so you can use it to buy a cup of coffee or go grocery shopping with based in South East Asia. For an AltCoin like this, how would you guys go about reaching out to real users?

      Yes this kind ICO product makes crypto strong since this project is very usable and applicable to our society ,  other project which is similar to this like AROUND "AR" and UBcoin are also use for online purchase so it's good to patronize on this product .
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December 14, 2018, 02:39:32 PM
 #19

the problem is not with advertisement or reaching out to merchants or linking the coin to mastercard,...
the problem is that this coin is not different from hundreds of others and all of them are doing the same thing. so the question remains that why would a user choose this coin instead of another one.
sometimes just being different is not enough. that difference has to be big enough and fundamental enough to make a difference so that people want to use it.

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December 14, 2018, 02:41:30 PM
 #20

the problem is not with advertisement or reaching out to merchants or linking the coin to mastercard,...
the problem is that this coin is not different from hundreds of others and all of them are doing the same thing. so the question remains that why would a user choose this coin instead of another one.
sometimes just being different is not enough. that difference has to be big enough and fundamental enough to make a difference so that people want to use it.

Very true and each of them can not solve our scaling issue right now.
advertisement is only good for a moment but it is not sustainable and in the end there will be another cryptocurrency popped out from no-where claiming to be the next cryptocurrency.

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