Armacoin GZM

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Fake Bot Traffic, What Can You Do About Them?

The COVID-19 pandemic and the imposed lockdown in many parts of the world have substantially increased the amount of time we spend online. This opens a wide array of opportunities for digital marketing agencies giving them an edge over conventional advertising. As more businesses grow to rely heavily on digital marketing, ad fraudsters are poking their heads in the digital world too.

Advertising, despite being a growing, multi-billion-dollar market, is vulnerable to attack from criminals and hackers who crawl their way into cyberspace and steal money and data from advertisers. They come up with new strategies and hoaxes to evade security systems. What is really worrying is the fact that it is almost impossible to detect the extent of their attack. If you are running an ad and you suspect your ad has been prey to an attack, you will be able to take necessary actions and precautions against it only if you know where they come from, how much they have infested. Since online frauds are fragmented in nature, it is hard to detect their source and prevent their attacks.

Whether it is fake click, fake traffic, or fake installs, advertisers are forced to pay money for reach they did not achieve almost always in online ads.

While you set aside a monthly budget for ad campaigns, bots infect your ads deflecting a huge chunk of your money. Ad scams are set up by a variety of sources. It could be individuals not directly related to your business, parties directly linked to your business involved in the campaign, or your competitors. Read along and learn more about not traffic and how they impede you as performance. 

Bot Traffic: An Introduction

It is surprising to note that bot traffic constitutes 40% of all web traffic and a significant portion of that is malicious bots. Any non-human traffic to a website or an app is referred to as bot traffic. There are both good and bad among bot traffic depending on the purpose they serve. Like bots that crawl on websites for search engine ranking. But mostly they carry a negative connotation owing to the dent malicious bots put on our budget to no avail. Used for stuffing, data scraping, and even deploying DDoS attacks, ‘bad’ bots and unauthorized web crawlers are classified as a nuisance. They disrupt site analytics and generate fake clicks, increasing the amount an advertiser has to pay for each of his leads, installs, or calls.

Signs Your Data is Infected by Bot Traffic
We have listed below a few common anomalies shown during bot infection:

Pageviews

Do you notice an unprecedented spike in your page views? Chances are your website has been invaded by bots.

(Page views refer to the number of times your website has been visited.)

Bounce rate
When your bounce rate increases, it could be the result of bot traffic. Higher bounce rate affects your search engine ranking.

(Bounce rate refers to the number of visits on a site that doesn’t prompt further action.)

Session Duration
If the content on a page remains the same, the session duration should be almost the same for all visits. If you notice a lineage from the average, either to the positive or negative, it is a sign bots have made it to your website.

(Session duration is the amount of time a visitor spends on your website.)

Traffic from strange locations
Receiving website visitors from a particular region you don’t operate or offer services? That could be the activity of bots.

Why Watch Out For Bot Traffic?
Unsolicited bot traffic impacts the ad data. It disrupts your page views, bounce rate, session duration, geolocation of users, and most importantly conversions.
Websites flooded with bots and deviations in metrics make it hard to measure the performance of a site. that’s being flooded with bot activity. It not only affects your digital marketing campaigns but also hampers your search engine ranking as well.

Following are the ways in which an advertiser is affected by bot invasion:

Affects your search engine ranking owing to the increase in bounce rate.
Disrupts your data and analytics making it difficult to keep track of your ad performance and make changes accordingly.
You end up spending more on each click, install, or download.
When bot traffic during a period of time is too high, it will take down your website.

What to do About Bot Traffic?
There are many tools available in the market to tackle bot traffic, but unfortunately, none of them are 100% effective. When you set aside a digital marketing budget, make sure you set aside a portion for bot traffic too.

Isn’t there any other effective option?

There is. But it doesn’t conform to the centralized nature of the current digital marketing structure ruled by a few giants like Google and FB. Yes, we are talking about blockchain technology. Since the pandemic outbreak, investors and tech enthusiasts across the world are keenly watching the developments in the crypto world and blockchain technology owing to the remarkable resilience they have put against the COVID-induced economic downturn. Over the few years, blockchain has been introduced, it has won over a wide range of industries with its most advanced features in security and transparency. The case is no different from advertising. In the future, blockchain will be an integral part of digital advertising.

Set Foot Into Blockchain Advertising With Armacoin
Digital marketing, as it is today, provides no opportunity for transparency in the media supply chain. While the contribution of centralized digital marketing to businesses can’t be overruled, it is also true that the cost of digital advertising has surged over the past few years. This is what Armacoin intends to change.

Armacoin is a blockchain-run advertising platform that will change the way we have known advertising. It will be transparent, secure, reliable, and most importantly, economical. The distributed ledger on the blockchain will verify and record all data related to advertising leaving no room for fraud or scams. By following a sustainable eco-mining technology where very low energy is spent on mining Armacoin will pave the way for the mass adoption of blockchain technology.

[Dima-Barsu]

$600M Lawsuit on Google, Twitter, and Facebook Over Crypto Ad Bans

The Sunday report from ‘Daily Mail Australia’ reports that Australian crypto business owners sued Google, Twitter, and Facebook for banning their ads on the digital platforms. Represented by the law firm JPB Liberty, based in Sydney, the team alleged that the banning of their ads led to severe losses to their crypto business. They are seeking damages that total to a whopping A$872 million ( US$600 million).

It is widely speculated that if more litigants decide to join together and initiate action, the amount would total to as much as A$300 billion. While the reason for banning the ads is yet not clear, it is believed to have been done to save potential investors from any harm caused by Initial Coin Offering scams that are rampant today. The owners of legitimate crypto businesses, however, ended up paying the price.

Although Facebook went easy on its crypto ban permitting ads involving blockchain and industry news, educational content, or events related to cryptocurrency to be published without a written approval in May 2019, throughout the year 2018, advertising on Facebook, Google, and Twitter was a back-breaking job for many crypto ventures. Google has also been making initiatives of the same owing to the widespread protest from the blockchain community. Twitter has not yet lifted its ban on advertisements related to ICOs, token sales, exchanges, and wallet services. We will have to wait and see how things pan out in the next few months.

ICO Scams: A Hurdle in the Way of Blockchain Mass Adoption

Every week, we hear about a new blockchain venture in the market. As they move ahead, tokens are offered in ICOs to crowdsource adequate funds for the further development of the project. Since blockchain is going to be the technology of tomorrow, spanning across industries worldwide, there is a growing interest among investors in blockchain and cryptocurrencies. This is being manipulated by scammers.

Often referred to as the black sheep of the crypto-asset industry, ICO scams are more rampant than what meets the eye. They are scattered around the internet making it difficult to track and evade. In fact, a recent study conducted using publicly available sources of information reveals that almost 80 percent of the initial coin offerings (ICO) are scams! A surprisingly low 8 percent of the floated ICOs manage to make it to the cryptocurrency exchanges for trading.

Owing to the lack of rules and regulations, ICO scams are hard to mitigate. They adapt to the latest trends and seize money from people bringing a bad reputation to crypto and blockchain ventures who strive in this centralized economy for the mass adoption of decentralized financial platforms. But the good news is, most ICO scams break down in the beginning stages itself. Investors are more choosy now. They dig deeper into the authenticity of a blockchain venture instead of falling prey to financial frauds.

If you chance upon a new blockchain venture that looks promising, here are a few tips to ensure that the initiative is genuine.

Learn More About the Venture
The most fundamental document in a crypto project is the whitepaper.

Does the information on background, goals, strategy, timeline, and concern provided in the white paper look genuine and promising?

Go through the complementary resources given in the whitepaper like financial models, legal concerns, SWOT analysis, and roadmap as well. Whitepaper of a genuine venture will provide answers to all the questions a potential investor might come across.

If all these points are ticked off, get to know the developers and administrative team behind the blockchain project. If you are unable to find anything about the team members, it is a red signal. Also, verify whether they have the experience and resources they claim to have on the whitepaper.

Track the progress of the token sale
Take your time and watch how the ICO is progressing. Legitimate companies and endeavors make the system and the progress of the token sale easy for potential investors to view and keep tabs on. As the ICO is ongoing, look for discrepancies in the token sale figures. Better yet, watch the token sale over time to see how it is progressing. If a company makes it difficult for anyone to know how much money has been raised and how much time remains for the sale, chances are they have something to hide. Watch out for that, it is a vivid sign of fraud!

Don’t give into speculative investing
Sometimes, we sign up on projects without doing much thinking as they appear to be an easy way to make money in a short space of time. But they may be too good to be true. Always keep an eye out for scammers and hollow blockchain ventures. Even if they may not be intentionally fraudulent, some blockchain ventures fail even before they begin because of a lack of competency.

It is also important to note that not all blockchain ventures are fraudulent. There are many genuine, promising blockchain enterprises who will be able to give you a significant return on your investment. Take your time to understand each minute detail and back off if you come across any red flags.

Armacoin: A Decentralized Advertising Platform

Armacoin is a blockchain-based advertising platform that aims to overhaul the advertising industry by paving for a more decentralized and democratic system. The increasing rules and regulations in the current digital marketing industry are proving to be detrimental to the survival of many businesses. Armacoin will change this by allowing promoters to advertise with limited censors.

Promoters can leave a message in the contract line for a fee in Armacoin GZM coins, Armacoin's native mark, and earn money in the same on the platform. We are working towards the adoption of blockchain in daily life which will in turn reduce the scams and frauds rampant in the advertising sector. To be a part of the Armacoin token sale, learn more about our venture here!

[Dima-Barsu]

Is it time to integrate blockchain into your marketing strategy?

Blockchain marketing is a relatively unheard of term for many, yet it continues to attract a handful of businesses that have realized the potential of this futuristic technology. Blockchain integration is moving faster than ever in a wide range of industries from fintech to tourism and logistics. Despite blockchain overhauling many businesses and giving them an extra edge over their competitors in terms of advanced operations and efficient administration, it still remains a fact that blockchain technology has not yet been implemented to avail its full potential. If that comes across as a disappointment when you look at the industry as a whole, it offers amazing hidden opportunities for your business, in the coming years in specific.

Here are a few reasons why integrating blockchain marketing to your ad campaigns will be one of the best decisions you make in 2020.

Blockchain & Cryptocurrency Regulations are Thinning

If history has taught us anything, it is that the world will always be hostile towards innovative ideas in the beginning. It takes time for the authorities and masses to acknowledge their benefits. There used to be a time when people mistook blockchain technology for cryptocurrencies. But times have changed and now when you throw blockchain into a conversation, you are not frowned upon as a weirdo. In fact, with the gaining popularity of cryptocurrencies as an investment and promising blockchain ventures that make it to the headlines quite often, many show an active interest and even take the conversation forward.

Thanks to organizations that continue to integrate blockchain technology into their business, more and more governments are giving blockchain a shot. The speed of operations improve systematically, quality of products and services can be checked accurately, and the best part is, you don’t have to compromise on safety and security anymore.

While most governments were apprehensive about blockchain and cryptocurrencies, in the beginning, the latest developments have been overwhelming. Governmental and institutional involvement in blockchain has increased, but it can only be seen as a green sign.

Cryptocurrencies are now being accepted for tax payments, countries like Russia and India are exploring the potential of blockchain technology in elections, and why, the country Estonia is a digital republic secured by blockchain. As the technology expands its area of application, more governments across the world will realize the potential of blockchain and frame a regulatory framework for it in the coming years. Blockchain is here to stay!

Blockchain Integration is a Great PR Tool to Attract Investors and Customers

Incorporating blockchain technology into an enterprise is a great tool to attract investors and expand the customer base. The market always looks forward to businesses that keep up with the latest technologies. It will reinforce loyalty and trust among investors and customers.
Tech giants like IBM, Microsoft, Amazon, Samsung among others have embraced the technology and are working on developing solutions empowered by blockchain technology. Smart contracts to execute the advertisement agreements and promote businesses will increase trust and transparency between all parties involved in the campaign.

Blockchain Expenditure will Soar High to 12 billion Dollars by the Year 2022

A report from Deloitte reveals that businesses are now considering leveraging the full potential of blockchain technology by plowing money into decentralized blockchain-run applications. The wave of blockchain technology and the way they changed the world as we knew it a few years back can be seen in each industry. Media, entertainment, and marketing industries are taking the stepping stones to make blockchain adoption a reality and the results so far are phenomenal.

International Data Corporation reports that by the year 2022, blockchain spending will hit 12 billion dollars. The marketing industry, which is estimated to lose 44 billion USD by 2022 to fraud, will significantly benefit if more businesses decide to move to blockchain-based marketing. Blockchain marketing will help businesses streamline their marketing campaigns on multiple platforms and eliminate disputes that arise between advertisers, publishers, and agents due to lack of transparency and clear-cut measures to track progress. The quality of campaigns will improve as unlike conventional marketing, blockchain marketing will target an audience who have shown an active interest in the products and services you offer. Also, they are not bombarded with products just because they happened to look up for similar products on search engines.

Campaigns that Yield Higher Returns

Blockchain marketing is transparent, cost-efficient, and secure. Most importantly, blockchain marketing is decentralized and democratic. Middlemen are not involved unless you absolutely want them to. But then again, their role would not be as intrusive as Facebook and Google now play on centralized advertising platforms.

The farther you take away the control middlemen have over your ads, the more the probability of your ad turning into a success. Not only because there is no authority to read between lines and censor your content according to their political predisposition, but also because now you can cut down the extra charges.

At the end of the day, it all comes down to the efficiency of your ad campaigns. And blockchain-based decentralized campaigns guarantee you that.

Wrapping Up
The cost of advertising online is rising by the day and the returns are below satisfactory. With ad frauds and middlemen intrusion, the digital marketing sector is turning out to be a letdown. People are on the active lookout for alternatives that will solve their dilemmas efficiently. Armacoin, a pioneer blockchain-run application for marketing shows the way.

Armacoin lets advertising agencies make use of blockchain networks and leave a message in the contract line for a fee in Armacoin GZM coins. Armacoin's native mark, Armacoin GZM, will be used by consumer price marketing agencies while signing upon deals. We envision a democratic advertising and marketing ecosystem based on blockchain that will tackle problems like scam bots and fake traffic rampant in digital advertising today. We increase transparency through cryptographically encrypted smart contracts and facilitate a decentralized marketing platform for large and small businesses alike. 

[Dima-Barsu]

Is Blockchain Marketing Capable of Reinventing the Entertainment Industry?

The entertainment industry is always on the move. There is something big happening all the time. It could be a new song, a new movie trailer, a series, there hasn't been a time when the internet is not raving about one breaking news or the other from the world of glitter and glam.

The blockchain industry is not far behind either. Blockchain enthusiasts around the globe come up with new innovative ideas every day to make our lives easier and secure. Blockchain marketing is the new it-thing in the decentralized world of technology. And the word on the street is, it will change the way we have known the media and entertainment industry.

The transparency and traceability guaranteed by blockchain, and blockchain marketing, in particular, will resolve some of the issues the industry has been grappling with for years like piracy, plagiarism, and payment delay to name a few. The industry will gain substantially by the integration of blockchain technology in marketing and distribution. Let's see how.

From Relation-Based Network to Peer-to-Peer Network

Although they are always in the limelight, artists don't run the entertainment industry. Contrary to popular belief, the real players are behind the reel. The industry is mostly based on relationships. How many people you have in your contact list matters more than your talent or beauty. Artists are often at the mercy of agents and middlemen who connect them to producers and distributors. They continue to haunt the industry for decades and deteriorate the quality of content. Most artists don't pay heed to the stealth profits and huge margins middlemen make as they would rather let the middlemen get away with it than concerning themselves with law, business, and the endless documentation involved. But that will prove to be a huge price to pay in the long run.

Blockchain will eliminate middlemen from the game. The decentralized nature of blockchain will attract talent and bring them to the forefront. With the help of a token-based reward system facilitated by blockchain marketing, great content and great artists will run the show. Since blockchain platforms are trustless, fraud and hidden commission can be eliminated once and for all.

Transparency and accountability will pave the way for affordability in the media and entertainment industry. As middlemen commission is reduced to none on blockchain-based platforms, the content will reach to the audience at an affordable rate benefiting creators, artists, and investors alike and in turn increasing the engagement. A wider audience will receive the content pushing creators to improve the quality of content.

Puts an End to Piracy and Plagiarism

Piracy and plagiarism have been plaguing the entertainment industry for centuries, but it has become particularly rampant and unmitigable with the advent of digital technology.

Today, a few hours into releasing, a movie is out for sale on the internet. We can find books from any author for free download. Worst yet, your creative content is copied word for word and put on public display without your permission. Although the number of people filing lawsuits against plagiarists is increasing by the day (like the crime), since most don't have the time or resources, they turn a blind eye to copyright violations. The payment disputes are so perplexing that you would rather sit on your couch and let them get away with it.

But with blockchain, you don't have to worry about plagiarism, piracy, or copyright violations. Your content is stored on the blockchain in blocks that are sealed with cryptographic hashes, which essentially means that nobody can copy it and claim it to be theirs.

Accurate Profit Distribution

Creators, stakeholders, and artists often get into disputes over compensation and profit distribution. If the movie bites the dust within a few days of release, the blame game and retrieval of payment as compensation can turn really ugly. The case is not very different if the movie turns out to be a huge success either. Well, the good news is, blockchain offers the perfect solution.

The distributed ledger technology used in blockchain platforms makes data extraction, accounting, and computation easier, timely and accurate.

Often, artists and creators are given no payment until the content is released to a public audience. Studios and producers will withhold the money for months as the accounting progresses in the sidelines. Minor artists and technicians will be the most affected.

But with blockchain, real-time profits can be calculated with accuracy and shared among all people involved fair and square according to their contributions. It guarantees liquidity for stakeholders, artists, and technicians so that they can move on to other endeavours without cash crunch. 

Higher Engagement
At the end of the day, you make a movie, song, or any other form of art to entertain and engage the audience. If your art doesn't sell, if you don't have a live audience cheering for you in your concert, if seats are left vacant while your movie runs in the theatre, chances are, you will be left with no further work. The industry is never running short of wannabe artists. A single movie that didn't perform well in the theatre can leave a producer bankrupt and out of business. A loyal audience keeps the industry kicking and alive.

Blockchain marketing will be able to solve your dilemma. Through optimized targeting blockchain marketing platforms creates a loyal group of followers for your art. Unlike in traditional marketing, the audience is shown ads only if they have shown an active interest in the product increasing the likelihood of turning up at your events and boosting the sale of your tickets. Blockchain also effectively solves issues like scalping and fake ticketing.

Armacoin, the pioneer company to offer blockchain marketing follows a token-based reward system on the platform to engage the audience and provide value to their time. Armacoin is a fresh breath of air in an industry where the audience is often bombarded with ads without their permission. By earning the trust of the audience, creators can send across their content to a wide audience with a higher potential of conversion.

[Dima-Barsu]

Are Concerns About Regulated Blockchain Well Founded?

The one prominent factor that attracts many to blockchain is the idea of a decentralized, democratic platform it puts forward. Where the network takes the lead and controls the members rather than a central authority which may not always have the best interest.

Involvement of the government or other centralized authorities will mar the very soul of blockchain, some argue. The rumors of blockchain bans in many countries are not helping either. The massive potential of blockchain in all fields we have stepped into no longer comes across a surprise. Will regulated blockchain take a toll on its efficiency or will it help the technology expand and grow?

Let us see.

The Benefits of Regulated Blockchain

1. Will lay the foundation for the mass adoption of blockchain technology
Apart from a few tech geeks and blockchain enthusiasts, most people have been apprehensive about blockchain technology for a very long time. While some took the plunge and amassed wealth using the headstart they gained, many prefer to wait in the sidelines to see how far things will go.

Although it took some time, the community has been able to earn the trust and confidence of investors and users alike. Yet many still are not willing to try their hands on blockchain. One of the most common reasons being cited is the uncertainty of its future. With regulated blockchain, this will change. Since many governments have already vested their interest in the technology, people will follow the lead and actively engage on blockchain platforms and invest in blockchain projects. The wide reception of blockchain technology will be accelerated if it is presented through traditional and accepted ways of doing things.

2. Will bust shady ICOs
ICO scams, the black sheep in the blockchain family tarnishes the goodwill the community has built over the years. Not only did it promise to revamp traditional industries by strengthening security and privacy, but the true peer-to-peer network also helps new ventures with a promising business plan step into business through crowdfunding events. While some of them grew to become successful enterprises and some fizzled in a matter of weeks, some turned out to be giant big coaxes. We can't shrug off the fact that many investors who believed in the technology were ripped off by fraudsters. Without due diligence, you can't expect to make money in the industry. But most don't have the time, resource, or adequate knowledge to tell apart frauds from real ICOs. Obviously, the lack of rules and regulations in blockchain make the situation worse. If governments take initiatives towards controlling blockchain-based frauds, the situation can be improved.

3. Will be a doorway to global technological advancement
The current problems being faced by the blockchain community and users alike will be addressed efficiently if governments, businesses, and skilled blockchain enthusiasts across the world join hands together for the common cause - to bring blockchain into everyday lives. Industries across the world will be reformed, technical and advertising costs will be cut down, middlemen can be removed from the supply chain, and much more. The globalization of blockchain will democratize a wide range of industries, simplify and improve the tax system, and ease international transaction of cryptocurrencies.

4. Will reduce the use of paper-based currency
With regulated blockchain, digital coins will slowly replace regular currency. What this essentially means is that the environmental impact of the current system can be reduced significantly. Just like cashless transactions and internet banking made the exchange of value much easier, digital coin will also become a part of our daily lives and the use of paper can be cut down to a bare minimum.

Some recent examples

The Chinese government was a vehement opposer of cryptocurrencies, but latest news reports that China’s Ministry of Commerce is testing digital currencies in prominent cities including Beijing, Macao, and Hong Kong.

“The rollout of central bank digital currency is conducive to efficiently satisfying people’s demands for legal tender under the digital economy, to improving the convenience, security and anti-counterfeiting level of retail payment, as well as accelerating the development of the country’s digital economy,” Yi Gang, governor of the People’s Bank of China (PBOC), explained.

Large-scale internal testing of a digital wallet app has already begun in four major state-run commercial banks in China. Bank of China, Industrial and Commercial Bank of China, China Construction Bank, and Agricultural Bank of China are piloting the digital renminbi with the central bank in major cities.

The much-awaited blockchain-based voting system from Russia will need more work before it can be used in nationwide elections, according to the nation’s Central Election Commission. The recent user tests are promising, but the commission believes certain tweaks to how voters are identified will improve the system as per reports from the Russian newspaper Kommersant. Despite these, blockchain elections will be conducted for remote voting during by-elections in the national parliament on Sept. 13 in two Russian regions: Kurskaya Oblast and Yaroslavskaya Oblast.

U.S. investment bank JP Morgan is the first bank in the country to create a digital token to help settle payments between clients.

Umar Farooq, JP Morgan's head of Digital Treasury Services and Blockchain, says: "We are supportive of crypto-currencies as long as they are properly controlled and regulated."

JPM Coin is designed to facilitate instantaneous payments using blockchain technology as transactions between different parties over a blockchain needs a digital currency. It won’t be money essentially, but a digital coin representing USD with a value equivalent to USD. It will be secured in designated accounts at JPMorgan Chase N.A.

Wrapping Up
Integration of blockchain into all industries will be made possible by regulated blockchain. The reluctance of investors and users to foray into the technology will be solved when they are assured that the business has the backing of the government. But at the end of the day, regulated blockchain will be a reflection of the policies and ideas set forth by the governments. If they have a progressive financial vision for their country, that will be visible in their blockchain policy as well.

Armacoin is one of the pioneers in blockchain advertising. Let us know if you want to spread the word about your blockchain venture, we will help you get started.

[Dima-Barsu]

IDC Predicts Global Blockchain Expenditure to Hit $17.9 Billion in 2024

The latest Worldwide Blockchain Spending Guide published by IDC forecasts that the worldwide expenditure on blockchain will reach $4.1 billion in this year alone, 50% more than what it was last in 2019. Keeping up a steady pace of growth, with a five-year compound annual growth rate (CAGR) of 46.4%, it will hit $17.9 billion in 4 years, that is by 2024.

Although the COVID-19 pandemic induced economic downturn has not spared any industry, as traditional assets continued to plummet down in value, many investors have taken an interest in what blockchain has to offer. James Wester, research director, Worldwide Blockchain Strategies says:

“The issues faced by the global economy due to COVID-19 and the efforts to contain it have caused nearly every industry, market, and sector to re-evaluate core processes. This has accelerated interest and investment in digital transformation, which includes blockchain and distributed ledger technology.”

Blockchain players outstrip gold and bitcoin

As soon as the pandemic hit and the value of traditional tech stocks fell, many investors pulled out their money from traditional stocks and plowed it into either gold or its widely acclaimed digital counterpart Bitcoin. But now, other blockchain ventures are giving these glittery investments a run for their money. Recent trends show that they are more tangible than investing in gold or bitcoin. For example, instead of buying Bitcoin or gold, if you had diversified your portfolio to accommodate companies on board with blockchain technology, you would have benefited a 54% return on your money despite the pandemic. Although investors don’t really care for the technology or the explanation for the increased returns on blockchain ventures, the fact that they have outperformed the traditional assets is more than enough for them to embrace blockchain.

“The pandemic simply exposed the vulnerabilities and weaknesses in supply chains, financial services, and many more industries. As enterprises look at ways to address those vulnerabilities and weaknesses, they are recognizing that blockchain and distributed ledger technology, by improving visibility and increasing efficiencies across value chains, are the perfect tools to not only fix existing problems but build entirely new markets and services,” added Wester.

Geographical and industry-wise growth

According to the IDC, the USA is one of the largest geographic markets for blockchain technology. The US has spent than that $1.6 billion on blockchain followed by Western Europewith around $1.0 billion and China with $457 million. More than 25% of the spending will be in the banking industry as explained by the rising interest in DeFi. Cross-border payments and settlements, trade finance and post-trade/transaction settlements, and transaction agreements will attain usability and become more common.

Manufacturing industry (process & discrete) will also claim around 25% of the expenditure. They will continue to upgrade their technology and invest in blockchain at rates faster than the estimated overall market growth. Interestingly, the fastest growth will be recorded in neither of these sectors, but professional services with a CAGR of 54%. Advertising, healthcare, and state/local government investment in blockchain are expected to steadily grow in the coming years.

On the other hand, a report by PwC and CV VC, a Swiss blockchain investment company, predicts that blockchain is set to foray into industries that have for long been unfamiliar with the technology. The study identifies eight key areas where blockchain technology will become the norm in the near future - art, brokers, crypto banks and exchanges, custodians, market makers, platforms and protocols, token issuance platforms and venture capitalists. Blockchain adoption will enable them to monetize their work across the border without relying on third-party intermediaries.

“Founders around the world are attracted to technologies like blockchain, driven by the need for decentralization, transparency and accountability,” says the report.

Will the pandemic facilitate the mass adoption of blockchain technology?

It sure seems so.

“Pre-pandemic demand was largely speculative. People saw bitcoin had a spectacular run and wanted to be part of that game, so what’s wrong with putting in 1% of assets under management [into BTC], but I think post-pandemic is beyond speculative. It’s more about, ‘This thing has fixed circulation, it will not be debased.’ People are worried about dollar outflow and wondering if they should hold crypto in addition to gold as a safe-haven currency.”  Taimur Baig, the managing director of DBS Bank said in an interview.

The outbreak of COVID-19 has not just awakened the interest of investors, but also laymen. Many see digital assets as an alternative to traditional stocks and as a way to protect their finances against worrying inflation risk. They guarantee credibility with smart contracts and a system-based circulation, but since their value is not directly related to how well a country performs economically, their volatility will be independent. This is two birds in one shot for many. Cryptocurrencies and blockchain tokens will act as a safe haven for investors in countries going through a currency crisis or episode of hyperinflation so long as their value is not pegged to that of a traditional currency.

Armacoin
Designed for firms in the advertising, media, entertainment, and publishing industries, Armacoin is one of the pioneers in blockchain advertising. We make full use of the opportunities present in blockchain technology to offer our users with superior experience in advertising and marketing their products and services. By fostering a decentralized and democratic platform, we intend to solve problems deeply rooted in the traditional advertising sector like scam bots, fake traffic, middlemen intrusion, and cutthroat commission among others. Our cryptographically encrypted smart contracts will ensure transparency among all parties involved in the process.

What makes Armacoin advertising truly unique is our native coins on the platform - Armacoin GZM coins. They will be used for transactions on the platform as well as for the tokenized advertising put forth by Armacoin. This way, the platform not only safeguards the interests of the advertisers and publishers, but also the audience. If you are looking to reap the benefits of the increasing interest in blockchain, Armacoin will be a great place for you to get started. Take your leap into the decentralized world of advertising with Armacoin.

[Dima-Barsu]

                                                                 


Is Blockchain the Future of Social Media?

Blockchain has taken a front seat in discussions on advertising as it has been able to provide a satisfactory answer to all questions that have been plaguing the digital marketing industry as a whole. We can’t talk about digital marketing without talking about social media, of course. Social media websites together host one of the biggest platforms for digital promotion. We spend most of our time online on social media sites. Most individuals have at least one digital profile today. It is estimated that 3.6 billion people use social media worldwide in 2020. The number is expected to increase to almost 4.41 billion by 2025.

Since a large proportion of the audience is present online, businesses are fast catching up too. They have their profiles set up on multiple social media platforms and engage in vigorous social media promotion to promote their brand online. But not without its own set of troubles. The tussle with trust and privacy-related issues is rising by the day. Allocating advertising budget, brand safety, ad frauds, and new privacy frameworks being enabled across the globe have become a concern for many enterprises. The inherent lack of transparency and trust on social media platforms have managed to agitate advertisers and the audience alike.

The Major Challenges in Social Media Advertising

1. Huge Declines in Organic Reach
The ever-changing Facebook algorithms are reducing the organic reach of business pages to favor paid advertising. If it follows the current trend, your FB posts will reach less and fewer people in the coming years to encourage businesses to spend on paid promotion. But that is not the only worrying factor. The cost of advertising on FB and its allied social media platforms like Instagram are rising too.

The Blockchain Solution:
As you must be aware, blockchain doesn’t entertain middlemen and intermediaries who pocket a giant share of your advertising budget. Rather, you advertise directly to your audience. This saves you a lot of money in terms of commission.

2. Censorship
Each message you send, post you share, and interaction you make on social media platforms like Facebook is being monitored. This poses a huge threat to the privacy of users. Recent events from across the world point towards the possibility that social media platforms are increasingly being used for political gains with no regard for user’s freedom of speech and expression. In many countries, social media platforms have become a tool to curb dissent.

The Blockchain Solution:
Blockchain social media will be essentially decentralized. They will ensure the privacy of the users and promote freedom of speech and expression. There will be little to no censorship on content. However, a laissez-faire social media platform is not healthy either as it won’t be able to keep posts promoting hate and violence in check.

3. Privacy Concerns

One of the most valuable assets today is data. If you have access to data of a defined audience, you have access to their mind as well. You can control their consumer behavior and the gold mines of personal data can be used as a magnet to attract advertisers. And that is exactly what many social media platforms are doing these days. Don’t be alarmed if the products from your browser history are being displayed on the apps and websites you visit. Why, they even pop up on the home screen of your phone. This may seem like a great opportunity from an advertiser’s perspective, but being pushy and clingy is not the right way to build a brand. As much as your sales boost, it tarnishes your brand image among the audience. The user has to be respected. Robbing them of their privacy and turning them into a commodity don’t work in the long term.

The Blockchain Solution:
Blockchain social media platforms will host peer-to-peer networks and facilitate end-to-end encryption. Since the role of middlemen is entirely ruled out, users will have greater control over their data and privacy. The use of private and public keys to lock a block data leaves no room for data leakage. It offers you complete ownership over your content. Here, users initiate a transaction using a private key. Its details will be stored in a data block in the form of cryptographic hash, which can’t be decrypted theoretically offering the highest security. After being verified by majority consensus by the other members on the platform, it is added to the chain. Only parties approved by the owner will have access to the data. Since even a small change or addition to the data creates a unique and different hash, records on blockchain are immutable.

4. No Scope for Crowdfunding
Social media platforms offer tools to promote your business online. But apart from that, there is not much scope. Especially when it comes to directly sourcing funds for the growth and development of your business from your followers and customer base and providing them value in return.

The Blockchain Solution:
Blockchain platforms host a tokenized ecosystem. Most platforms have crypto tokens which they reward their users with for their time and support. For example, Armacoin, one of the first decentralized advertising platforms, rewards its users with Armacoin GZM coin. This way, new ventures can source funds and the audience shower continuous support to the brand and stay loyal. 

Conclusion
Social media has undeniably played a huge role in making advertising accessible to laymen. The marketing opportunities, entertainment, and learning experience are definitely worth mentioning. But, the rising concerns over trust and transparency on social media platforms blemish its efficiency. These issues can be addressed to a great extent through blockchain social media platforms. This is what Armacoin intends to make a reality. The platform strives to explore the practical application of blockchain advertising. Through decentralized networks, tokenized reward systems, and a trustless economy, we will transform the way organizations and professionals promote their product on the internet. Learn more about Armacoin and kickstart your journey in blockchain advertising.

[Dima-Barsu]

 Blockchain Life 2021

[Dima-Barsu]

Hello, Sirs!
Our Armacoin Ltd company started ICO campaign and we would like to propose you a partnership. We posess a list of all necessary tools to attract to our ICO campaign. First of all it is a unique token with advertising capabilities based on blockchain technology ( https://www.youtube.com/watch?v=6U9vNltFbKY&feature=youtu.be ). Our project is more than 2 years old, and we gained already successful experience in this field. We utilize multi-level partnership program, which will allow many to earn money. The accruals in this program are made in the same currency, which was used for payments in purchase of our Armacoin GZM tokens. We also have 5% monthly staking of our Armacoin GZM tokens.
For any questions feel free to enquire me (Dmitry Chernov). All my contacts are available on our website or use our official corporate email info@armacoin.info
Sincerely,
Chernov Dmitry Barsu.

[Dima-Barsu]

Schedule of Events
 
Finalists announced by ITC: Tuesday, 24th August 2021
 
Live (virtual) judging day: Tuesday, 14th September 2021 (6am EST - Midday EST)

Short-listed organizations will be asked to prepare a 2 minute presentation to the judging panel. This will be presented to the judge and live-streamed simultaneously to the ITC's Facebook pages and Youtube pages.

Judges will be able to ask questions about your entry live.

You can also speak to certain judges 1:1 throughout the day in private booths.

Virtual awards ceremony: Tuesday, 5th October 2021 (9am EST - 11am EST)

3 Short-listed finalist delegates for each category will be invited to attend the virtual awards ceremony. This will also be live-streamed.

Judges

This year’s judging panel is largely composed of the leaders of government trade and investment agencies from across the globe. These agencies are responsible for inbound investments (new overseas expansions) into their countries as well as exports/imports to/from their countries. 

You can learn more about the individual judges at https://www.goglobalawards.org/judges

The judges are:

Dr. Abdallah Nassereddine, Economic Attaché, Embassy of Lebanon. United States of America
Antonette Vasquez Constantino, Provincial Administrator, Government of Bulacan. Philippines
Dejan Pavleski, Director of Invest North Macedonia. North Macedonia
Edik Harutyunyan, Manager of Investment Promotion and Foreign Relations at Enterprise Armenia. Armenia
Elena Gallego Cañabate, Head of Foreign Direct Investment Unit, Agency of Innovation and Development of Andalucia (IDEA). Andalucia, Spain
Godinho Alves, Economic Counselor of the Republic of Mozambique to the USA. United States of America
James York, Director of US Business & Innovation at Enterprise Estonia. United States of America
Maria Alejandra Henriquez Suarez, Head of Inbound Investments at Probarranquilla. Colombia
Maria Zammit Micallef, Manager, Investment Promotion at Malta Enterprise. Malta
Maris Prii, Director of Business Development and FDI in USA, Estonian Investment Agency. United States of America
Matej Zahradnik, Director of East Coast Operations at Czech Invest. Czech Republic
Oliver Rätsep, Head of Global Business Development at Enterprise Estonia. Estonia
Ranjani Rangan, Executive Director, Changi Travel Services. Singapore
Zhandos Temirgali, Managing Director of Investment Promotion and Marketing Division, “KAZAKH INVEST” National Company JSC. Kazakhstan

[Dima-Barsu]

https://coinsniper.net/coin/15125
https://coinalpha.app/token/0x0a680e503fd9ae14b62444c75ffb4bef1f105666
https://coinvote.cc/coin/Armacoin
https://coinmooner.com/coin/4893
https://gemfinder.cc/gem/3848
https://coinhunters.cc/tokens/Armacoin
https://www.rugfreecoins.com/details/3807
https://www.coinscope.co/coin/gzm
https://www.mycoinvote.com/Armacoin
https://www.coinscout.cc/listing/armacoin/
https://cointoplist.net/coin/armacoin
https://gemhunters.net/coin/armacoin/
https://coindiscovery.app/coin/armacoin

[Dima-Barsu]

Armacoin ICO is the world's first decentralized marketing platform

This unique blockchain project was founded in February 2019. Initially, it was located in Russia, but since February 2020 it has come under the jurisdiction of the UK due to the more loyal attitude of this country to cryptocurrencies, as well as a more attractive international status.

This company was founded by 4 programmers headed by Dmitry Chernov (this person has a pseudonym Dima Barsu on the Internet), now the company has a staff of 10 people who are constantly busy working and promoting the project. Their work for 2 years is quite noticeable, Armacoin is placed on all major ICO monitoring sites (for example, CoinGecko, CoinMarketCap), as well as more than 100 medium-sized monitoring sites. Also, Armacoin, after posting articles on Bitcointalk, became one of the best crypto bloggers in 2020, according to THEGOODESDATE. Also in the rating of interesting achievements of the company are the wins in the voting on listing on some exchanges, for example Bitcratic and Hubi (more than 20 thousand participants voted on Hubi for a week, mainly from Facebook); but the company's goal was first of all the technical development of the project, and only then the listings on exchanges, in this case it was just a kind of test of the possibilities and effectiveness of marketing for Armacoin. Now all trades on the exchanges are temporarily closed, since after the ICO, Armacoin wants to list on more serious exchanges for the possibility of maximum earnings by investors, these exchanges and deadlines are described in the business plan.

About the uniqueness of Armacoin
As for the uniqueness of the project itself, it is the first company in the world to develop a blockchain platform for the implementation of advertising and marketing opportunities (the work of this platform is presented in a video on Armacoin Youtube), thereby greatly facilitating logistics in this direction, as well as avoiding unscrupulous people and scammers.

Also, to speed up the work of transactions and token mining capabilities, GZM has been developed in the test net and is currently testing its own blockchain, which is already planned to be launched according to the project roadmap. The basis of GZM tokens was initially deployed on the ERC-20 of the Ethereum blockchain, but later there is a need to abandon it. Also, the internal uniqueness of the GZM token is the transmission of short messages or links in the Etherium network on wallets that have the ability to write to the set-massage string, for example, the EtherWallet wallet.

The total issue of GZM tokens is 1,000.000.000 of which 300.000.000 tokens have already been issued, the remaining 700.000.000 tokens are allocated for mining. As for mining, PoS mining is considered a priority, a reward for storing this currency, but with the possibility of VR technologies, the trend of fashionable chips does not change them…

Now let's talk about the very launch of the ICO on June 28, 2021. This ICO is developed on a unique platform created by the developers of this company themselves. This platform involves token staking, accepting payments in a variety of cryptocurrencies and fiat money, as well as a multi-level affiliate program.

So, as for token staking, at this stage it is possible after buying tokens and storing them on this investment platform with a reward of 5% monthly of the total amount of GZM tokens. But if you don't want to store tokens, you can withdraw them to any wallet that supports ERC-20 tokens, including cold wallets.

Now, as for the purchase of GZM tokens, these guys were not stopped by the limited possibilities of the usual ICO for everyone and they added the possibility of buying GZM tokens for USD PerfectMoney, USD Payeer, ePay Core, VISA, as well as cryptocurrencies BTC, ETH, LTC, DASH, BCH, DOGE, TRX, BNB and other cryptocurrencies.

Affiliate Program
Now, as for the affiliate program, it has 9 levels 6%-2%-1%-1%-1%-0,5%-0,5%-0,5%-0,5%. Remuneration to partners for referrals is paid in the currency for which referrals bought tokens, of course this is done so that partners have more opportunities to invite referrals, since partners also often have to purchase advertising. So if one of you wants to earn money without investments, then you can simply register on the Armacoin website, then copy your referral link (or gif banners, they are already on the site) directly on the site in the affiliate program and post them on your blogs, social networks, websites, etc., and it is not necessary to bring investors, we can bring networkers for whom you will also receive a stable income, the affiliate program is multi-level and there is enough money for everyone…

Business plan
Of course, this ICO will last until the amount specified in the business plan is collected, then after that the ICO closes, the tokens remaining on the platform are withdrawn to their owners (therefore, a huge request to indicate existing contacts to contact you) to ERC-20 wallets and after that a mass marketing program and listing on major exchanges specified in this business plan begins. No one can predict how quickly this collection of funds will happen, but judging by the statistics of search traffic, a lot of investors come to the site and perhaps soon we will learn from the team that they are ready to implement their business plan. The CEO undertakes to accurately fulfill all the points of implementation of this business plan. According to conservative estimates and a careful analytical process, investors' profit for the year will be 679%. This company encourages you to invest only those funds that you can afford to postpone for a long period of time, as well as categorically against intrusive or misleading advertising of Armacoin.

Follow the link https://armacoin.info

[Dima-Barsu]

https://www.coinscout.cc/listing/armacoin-2/

[Dima-Barsu]

https://bituki.io/coin/7406f8fa-eb18-43c9-9458-f001de239aee

[Dima-Barsu]

https://ru.trustpilot.com/review/armacoin.info

Trustpilot.com is a Danish consumer review website founded in Denmark in 2007 which hosts reviews of businesses worldwide. Nearly 1 million new reviews are posted each month. The site offers freemium services to businesses. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index. (From Wikipedia, the free encyclopedia)

[Dima-Barsu]

[Dima-Barsu]

Development of the Armacoin token on the Binance Chain blockchain of the BEP-20 protocol.
https://www.bscscan.com/token/0x9c57cc93411d59e6f15edb2d244e2453de1ee6c2

[Dima-Barsu]

https://pancakepoll.com/coin/543

[Dima-Barsu]

Registration to get into the White List of investors during the IDO. To get started, follow the link https://armacoin.info/login Next, select the "Create account" button and enter your username, email and password there. After that, you should receive an email about successful registration, if it is not received, then check the Spam folder. Next, in the upper right corner there is a button of the website "Account settings", click it and get into your personal account, where the data for entering the addresses of your wallets is indicated. After that, enter the address of your wallet in the line "Armacoin BEP-20". Then go down and confirm this action with the "Save Details" button. That's it!

[Dima-Barsu]

OFFICIAL INFORMATION!📌
🔥Telegram https://t.me/ArmacoinGZM
🔥Token Name: Armacoin (GZM)
🔥Token Address - 👉 0x9c57CC93411d59e6F15edB2d244e2453De1eE6c2
🔥Presale on PinkSale - 👉April,7 - April,9
🔥Listing on PancakeSwap - 👉April,9
🔥Soft/Hard Cap: 2000/4000 BNB
🔥Min/Max: 0,1 BNB/5 BNB
🔥Listing Rate: 1 BNB = 401 GZM
🔥Liquidity: 70%
🔥Liquidity Lockup Time: 1500 days
🔥Web Site: https://armacoin.info
🔥White Paper is here - 👉 https://armacoin.info/Assets/lending/files/Armapaper.pdf
 🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀🚀