FOR ME THE ICO SHOULD HAVE THESE CONDITION :
1) KYC
2) content should be checked nicely.
3) Facebook and Twitter accounts should be checked if they have real people or not.
Number 1 is a no for me. I will not give my personal information to some stupid scammers out there whom I don't know. They can do anything in my information like selling it online etc.
Contents and social media campaign checking are done by the bounty manager so this is the fault of the bounty manager. Sad to say, there are some lazy bounty managers out there who aren't checking if the accounts are real or not as long as they are being paid.