Never heard about dragon. Just as you have said, the website is awful but they've managed to collect fund and that is kinda suspicious. Let us not rely and be smitten with the numbers. The important thing is the legitimacy of it.
I have not heard of Dragon too, and to name it as Biggest ICO is far way aspiring. There are a lot of big icos out there but may be this Dragon ico will be replaced. I have heard that they have raised around $ 320 million from a private pre-sale.
I also heard that the token holders will be able to use the tokens to watch movies and sports. It will target the junkets sector and will provide a platform that with committed users and daily transactional cross-platforms.
Its flagship project is the construction of floating casino in Macau. The company also eyes in negotiating joint ventures in Singapore, Philippines, Hong Kong and South Korea.