Mimirium Network
Distributed User-Owned Personal Database With Anonymous Business Interface
The software collects and processes personal and behavioral information and allows anonymized and aggregated queries.
✔ Good for users - they share only anonymous information and earn money
✔ 100% GDPR compliant - no personal information is ever revealed
✔ Affordable - the software is a lot cheaper than existing systems
What problem does our software solve?
In the light of the recent data breaches, data privacy scandals and new comprehensive privacy regulations such as GDPR, "data" is a hot topic. In one hand, companies need data to operate as data is often referred to as the "new oil"; on the other hand, internet users become more and more worried about their personal data and new regulations make it harder to process and store it. At Mimirium, we believe that the user and the user only must be in possession of his data. However, we also understand the need for data on a global scale for business and statistical purposes.
| Users:
✗ Don’t own their data ✗ Don’t earn from their data ✗ Don’t know what happens with their data ✗ See irrelative ads ✗ See ads but don’t want to
| | Businesses:
✗ High cost of the campaigns ✗ GDPR and ePrivacy Regulations ✗ Lack of data ✗ Poor targeting ✗ Slow campaigns ✗ Expensive cloud services
|
How does Mimirium Network solve the problem?
Mimirium is a software that collects users information and stores it securely on their devices. All users running that software form a distributed network database which can be used to extract aggregated anonymous information.
For his participation the user earns rewards in the form of cryptocurrency.
The system allows the business to perform powerful targeting being 100% GDPR compliant. The software utilizes modern cryptographic techniques, blockchain and machine learning.
Business Interface
Through our powerful business interface, marketing researches, statisticians, advertisers or big data scientist, can perform queries, create surveys and see the results.
All companies are validated prior to being able to access our network. No blockchain knowledge or possession of cryptocurrency is required. The business operates in a standard manner and payments are done in fiat.
Data Collection
Our main idea is to give the power to control his data back to the source – The User. He collects information, both personal and behavioral, from all devices he owns – mobile, IoT, laptop etc. Though he is not sharing this and it is stored securely encrypted and only he owns the keys. The raw data is NEVER shared with anyone.
Anonymization and Aggregation
Mimirium Network moves the targeting to the user’s end thus preserving the anonymity of his data. The extracted is encrypted homomorphically and is send to the aggregation nodes. They validate the data, aggregate it and send the final results to the client. The client receives only the info he needs, without any sensitive, subjective or personal information.
Who are our potential clients?
✔ End-Users
Users generate data and earn from its' usage. They are the core of our ecosystem.
✔ Retail Business
Businesses can directly reach the desired target groups and advertise its services and receive feedback with surveys.
✔ Statistical Offices
Private and national statistical offices can perform data mining, polls and surveys over large populations.
✔ Websites and Apps
We collect events from web and mobile apps that support our network and they earn from ads in the same way as usual, but without someone taking half of their share.
✔ Ad Networks
We provide the options for them to perform precise targeting and programmatic ads without the need to store data and deal with GDPR.
✔ Market Researches
The software can be used for data mining on a big scale with low costs and huge amount of options.
Our business model
Example:
Business budget = $100.000
- 10% Network expenses
- 10% Mimirium cut
= 80% for Users/Websites
» Surveys - Business pays to perform surveys
» Advertising - Ad networks pay for targeting
» Data Mining - Market researchers pay to extract data
Market Size
Our exceptional team
|
Georgi Hristov CO-FOUNDER & CEO
IT project manager, business owner, experience in SEO and digital marketing | |
Galin Dinkov CO-FOUNDER & CTO
Software engineer and manager, co-founder of Zariba, Casualino, CryptoVarna. Experience in big data analyzing user behavior.
|
Advisors
Roadmap
Updates
Mimirium Network has taken part in GITEX Future Stars - the biggest high technology conference in the Middle East. In the startup competition Mimirium Network was selected and won the attention of the organizers and the first prize in the "Blockchain projects" category.
Update: 05-03-2019Check out our freshly curated article about "The future of data ownership" in Medium's Cybersecurity category. See how will
Mimirium solve the current problems with data ownership.
https://medium.com/p/the-future-of-data-ownership-b1ab8e25ecdf Follow us on
https://mimirium.io/Follow us and be the first to receive new information about our development on Telegram here:
http://t.me/mimirium