I understand you need some referrals but this kind of posting doesn't really make any point at all in this board.
Can you clarify what referrals are you talking about? I hovered on the picture and I can't see any referrals on his link and visited the site and it is an article with the free tools.
The referrals are on the website, when you hover on the pictures of the listed tools which I am not against.
At least If OP could just highlight the tools in the forum post so that we briefly know what he/she's talking about before visiting the website
I agree on your statement that the OP must summarize first what's written on the website rather than including some just the picture with the link on it. And the text which is clearly seen on the picture itself.
About the referrals, I'm not against your point. I just don't understand what referral is it since referrals are not allowed in the forum. Now it's clear.