Casinos UI?

[OmegaStarScream]

I've noticed that a lot of casinos look the same (almost identical) and I was wondering why?

To mention a few:

PrimeDice.com
OddEven (found it on epvp)
-
Stake.com
Satoshidice.io
Vipgames.io

Do they all run under a white-label partnership? If so, I'd like to know with which company.

[1715421972]

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[Lakai01]

You are definitely right, the pages should be based on a similar software, at least in their structure. I just took a rough look at it but the one that stands out most is this one:



In comparison, the Primedice site looks exactly the same:



The structure of the first DIV (the one with the ID "app") is completely identical on both sides.

Also you can suddenly see the dropdown with the languages (and the bad German translation) on mainly new starting casinos. I recently noticed this here at DiceDice.me as well.

[OmegaStarScream]

I was actually comparing PrimeDice to Oddeven (Light theme) and Stake to SatoshiDice.io, vipgame.io. I'm not surprised about the PD and Stake, because AFAIK, they are maintained by the same group of people.

[rdbase]

Omegastarscream,
It was mentioned by eddie during one of his livestreams last weekend and I think also briefly during the one before that. Someone asked on the chat what does he think of clone sites of stake from being the first since they used the same outlining interface as primedice. Which was the first dice site that I am aware of in the crypto gambling space.
His responses where that he disliked a couple of them and named them out on the stream and straight out do not trust them as they have accusation against them. And if they did end up taking the sites code and redesigning it without stake/primedice's consent then they are breaching any type of licensing agreement they probably have in place to argue of a copyright infringement if their site has any type of success upon launching.

You do know vipgame is a former player of stake right?
Eddie knows of him and mentions his name on the stream during the races sometimes.
So of course he liked the design of the site and asked alot of questions before starting it mid last year bringing some of stakes customer base along with him with promotions and giveaways.

[20kevin20]

~
And if they did end up taking the sites code and redesigning it without stake/primedice's consent then they are breaching any type of licensing agreement they probably have in place to argue of a copyright infringement if their site has any type of success upon launching.

You do know vipgame is a former player of stake right?
~

I'd rather think the owners of these "cloned sites" went to a design team that (in)directly took inspiration from other casinos. It's quite risky to clone a website and launch it as your own. If you take a look at CMC vs CoinGecko for example, it's mostly the same UI too but I don't think I've ever heard of issues Gecko had because of that.

Unique designs cost more AFAIK. My previous attempts to create online shops ended up that way. It's much easier for a web design team to work on something they already partially have in mind rather than thinking it all from zero. The more unique you want it, the more time and resources it takes => the more money you have to pay.

[Welsh]

I'd rather think the owners of these "cloned sites" went to a design team that (in)directly took inspiration from other casinos. It's quite risky to clone a website and launch it as your own. If you take a look at CMC vs CoinGecko for example, it's mostly the same UI too but I don't think I've ever heard of issues Gecko had because of that.

Unique designs cost more AFAIK. My previous attempts to create online shops ended up that way. It's much easier for a web design team to work on something they already partially have in mind rather than thinking it all from zero. The more unique you want it, the more time and resources it takes => the more money you have to pay.

I see your point, but equally you would hope to expect that developers are aiming to make a unique website for the companies brand. Unique designs only really cost more because there's more work going into them, and the design phase can be longer. However, if they are not using preexisting code or a white label software, then the amount of coding will be of similar amounts. The only thing which would contribute substantially would be getting the design phase down, and conveying the wants of the brand to the developers. Of course, this is avoided if the brand behind the site just asks for copy x site.

[bitbunnny]

I was actually comparing PrimeDice to Oddeven (Light theme) and Stake to SatoshiDice.io, vipgame.io. I'm not surprised about the PD and Stake, because AFAIK, they are maintained by the same group of people.

Not probably only maintained but also designed. Probably they've engaged the same developers  who dd this very similar design.
I don't know how many good developers there are who can make online casino website but I guess not so many, so it's not that surprising. Maybe they share the same code or something, although from security perspective this is not good.

[Lanatsa]

I was actually comparing PrimeDice to Oddeven (Light theme) and Stake to SatoshiDice.io, vipgame.io. I'm not surprised about the PD and Stake, because AFAIK, they are maintained by the same group of people.

Not probably only maintained but also designed. Probably they've engaged the same developers  who dd this very similar design.
I don't know how many good developers there are who can make online casino website but I guess not so many, so it's not that surprising. Maybe they share the same code or something, although from security perspective this is not good.

Agree on what you had said about do share up with the same developer or just simply mimic out other websites specially popular ones and hoping that they might able to pull off some users just because it is
just the same designed with the popular one.This is the thing into my mind in regards to this.

This is free market though yet anything you can copy just like what happened on on bustabit and its hundreds of clones. 

[maydna]

This is free market though yet anything you can copy just like what happened on on bustabit and its hundreds of clones. 

Yes, that is right. But I wonder if there is a license of using the same theme or installation package for the website because if I see on the other materials, each people who buy the license will have the same materials. They will free to edit the contents as long as they don't break the agreement. So I think if the website uses almost the same thing as the other website, perhaps, that is just for a media for promoting to attract visitor to visit on their site. The visitor will think that the website has operated by the same people in the group, but the truth is the website have different teams to handle each site.

[Wexnident]

Isn't it because most have become used to a certain set of UI in casinos? A very simple example would be how blogs, facebook, twitter, instagram has this kind of "wall" that shows either your post or others. The designs are similar mostly because of reasons based on Ergonomics. If no one knows what Ergonomics is, simply speaking, its how people find placements of UIs efficient, appealing, etc. Idk which one decided to make the first UI design of Casinos, but most probably, it garnered positive results, most people enjoyed it and most people had an easy time following it, hence they just pretty much played around that certain design so that they don't infringe upon any copyright issues. This is just my opinion btw, not really sure if they're under a partnership or not.

[Lakai01]

Yes, that is right. But I wonder if there is a license of using the same theme or installation package for the website because if I see on the other materials, each people who buy the license will have the same materials.

The structure of the website (the HTML code) is not subject to copyright, you can open www.google.com and simply copy their page.
But the content of the page (i.e. pictures), is different, they are copy protected. So as long as someone copies Bustadice, changes colors, content and pictures, it's legally okay.  

Of course, it is very confusing for the user of the site if pages are too similar. He immediately gets the impression that they are interdependent and come from the same operating team - or worse, that one page was copied from the other and could be a scam. In the worst case, this can even deter users.

For the sake of completeness here is a statement of a lawyer (translated from German):

The HTML coding created by you is not protected as work in the copyright sense. This is due to the fact that, according to unanimous case law, HTML does not contain an executable sequence of individual instructions, but only serves to make the formatting of the page and the positioning of graphics visible on the Internet.

Source

[swogerino]

I think it shows that those copy cats have hired the same developers or even some cheaper ones and told them that we want a website like this one.Probably the cheap developers have copied html code and replaced names and images for the new website.I would listen to Eddie,stay away from these sites and only play in trusted ones.

[ralle14]

Isn't it because most have become used to a certain set of UI in casinos? A very simple example would be how blogs, facebook, twitter, instagram has this kind of "wall" that shows either your post or others. The designs are similar mostly because of reasons based on Ergonomics. If no one knows what Ergonomics is, simply speaking, its how people find placements of UIs efficient, appealing, etc. Idk which one decided to make the first UI design of Casinos, but most probably, it garnered positive results, most people enjoyed it and most people had an easy time following it, hence they just pretty much played around that certain design so that they don't infringe upon any copyright issues. This is just my opinion btw, not really sure if they're under a partnership or not.

Most likely Stake and Primedice were the ones that started it all then the others follow. I doubt each of them are related or involved in some kind of partnership because if they were it would've been mentioned already to remove the doubts from their players.

In addition to those bitcoin casinos, Wolf bet is also similar to Stake the chat box format and placements would quickly remind you of Stake.

[shoreno]

Isn't it because most have become used to a certain set of UI in casinos? A very simple example would be how blogs, facebook, twitter, instagram has this kind of "wall" that shows either your post or others. The designs are similar mostly because of reasons based on Ergonomics. If no one knows what Ergonomics is, simply speaking, its how people find placements of UIs efficient, appealing, etc. Idk which one decided to make the first UI design of Casinos, but most probably, it garnered positive results, most people enjoyed it and most people had an easy time following it, hence they just pretty much played around that certain design so that they don't infringe upon any copyright issues. This is just my opinion btw, not really sure if they're under a partnership or not.

Most likely Stake and Primedice were the ones that started it all then the others follow. I doubt each of them are related or involved in some kind of partnership because if they were it would've been mentioned already to remove the doubts from their players.

In addition to those bitcoin casinos, Wolf bet is also similar to Stake the chat box format and placements would quickly remind you of Stake.

its normal for stake and primedice because both are owned by same person but it would be strange to see a similliar ui on other site . seeing simillar ui on other sites wont remind me of other site but first thing come to my mind is that they are scam or fake sites .

 better if sites dont copy others because some people will doubt about it or will be uncomfortable to play with it . they can try to be unique on other ways tho ,you know people also like to see unique sites

[carlfebz2]

CTRL + U and just copy it to your editor and just focus for HTML and CSS excluding other external links and file locations.

This doesnt really have that legal issues and as said copying a site wont really cost an arm and leg. They differ on outputs or

some files but if you do intently copy its design then you can really do it.

[deisik]

I was actually comparing PrimeDice to Oddeven (Light theme) and Stake to SatoshiDice.io, vipgame.io. I'm not surprised about the PD and Stake, because AFAIK, they are maintained by the same group of people

PrimeDice was one the first online cryptocasinos out there, and they only offered dice

Obviously, online gambling is not just about dice, so the next logical step for them was to come up with more games. But since PrimeDice, as the name suggests, is about dice, they launched Stake.com (which, ironically, also has dice). Regarding your question, I think it is just a design approach implicitly accepted and shared in the industry, no matter who used it first and copied it later. I translated for Vipgames.io in the past, and I don't feel like this casino is controlled by the same people running PrimeDice and Stake. They seem to be completely unrelated

[nakamura12]

The reason why some sites look identical is that they copy other site's design and even the UI and change some design to make it a little different from the one they copied it to. Some bought a script that is why it happened many times. In my experience, when I sell some goods my neighbor would also sell some goods.

[Kong Hey Pakboy]

The reason why some sites look identical is that they copy other site's design and even the UI and change some design to make it a little different from the one they copied it to. Some bought a script that is why it happened many times. In my experience, when I sell some goods my neighbor would also sell some goods.

There are many possible reasons why the sites of some cryptocasinos looks identical:
1. Some of their developers might have created both sites that are identical.
2. They intend to copy the scripts of each other sites.
3. Or the both sites have the same owners.

[TalkStar]

You do know vipgame is a former player of stake right?
Eddie knows of him and mentions his name on the stream during the races sometimes.
So of course he liked the design of the site and asked alot of questions before starting it mid last year bringing some of stakes customer base along with him with promotions and giveaways.

It's interesting to hear that former player is running his own platform now. From my experience i can say that most eCommerce business owners love to put their website design as like as well established platforms like Amazon, Alibaba, Walmart etc. Web designer try to deliver different one but clients always stay stick with his own choice. In some cases developers tell them to change a little bit but most of the time they don't care about copyright issues. As far as i know professional developer's don't like to work with this kinda clients but you will find lots of guys who will deliver the exact same design like other platform.

Basically gamblers don't care about website UI design where their priority is the honest service of that platform. I will not so wonder if we see one owner is running 10 casino together because all they need is just new players and money.  

[Lakai01]

Basically gamblers don't care about website UI design where their priority is the honest service of that platform. I will not so wonder if we see one owner is running 10 casino together because all they need is just new players and money.  

In principle, you're absolutely right, yes. Very few players are interested in the design of the site being appealing and "new", they just want to play.

What I find alarming, however, is when new starting casinos simply copy the style sheets and structure of existing casinos, slightly change (eg, only the colors exchange) and so put on the net. This definitely discourages gamblers, as it looks very unprofessional and one could even assume a scam attempt.

[adaseb]

Most dice sites pretty much have the same UI because its a basic game and if you tried adding more and more features it would get too complicated and wouldn't be simple anymore. Dice is to crypto gambling like slots are to a casino. They are simple and takes less than a minute to learn how to play. Hence why most casinos use the same UI for dice sites. Just like most slots games look similar in a casino.

If they looked different then people would move on to something else because people are easily confused and rather just gamble with something they find familiar. Now other sites such as the casinos which have a dozen games or so they can easily have a unique UI compared to other sites. More and more of these sites are popping up these days because gamblers eventually get tired of dice and want to try something new.

[Casdinyard]

What I find alarming, however, is when new starting casinos simply copy the style sheets and structure of existing casinos, slightly change (eg, only the colors exchange) and so put on the net. This definitely discourages gamblers, as it looks very unprofessional and one could even assume a scam attempt.

Damn, I've looked up on their source code via console and it's not just "seemingly similar", but it really is! Those sites already has a lot of users and been promoted around the forum, and it's suspicious that even their scripts are the same. Are there published records that has something to do with why are they the same?

There are many possible reasons why the sites of some cryptocasinos looks identical: ~

Yes, you listed all was right, and if it was proven, this can be a theft and must be investigated so that its users is knowledgeable. Also, isn't suspicious because every project and gambling sites must have different makers and different scripts as well?

I think this isn't just an issue about why they are the same user interface, this is far more alarming than what we've expected.

[Lakai01]

Damn, I've looked up on their source code via console and it's not just "seemingly similar", but it really is! Those sites already has a lot of users and been promoted around the forum, and it's suspicious that even their scripts are the same. Are there published records that has something to do with why are they the same?

What pages are you talking about exactly? Stake.com and primedice.com? If so, then they belong to the same group, as OmegaStarScream has also noted:

I was actually comparing PrimeDice to Oddeven (Light theme) and Stake to SatoshiDice.io, vipgame.io. I'm not surprised about the PD and Stake, because AFAIK, they are maintained by the same group of people.

The fact that pages from the same group of owners look similar or have the same structure is still ok and understandable. Developing pages and games costs a lot of resources and money, so if there is already something within the company that can be reused, there is no reason not to do so. But you should also mark it somehow, so that everyone can see immediately that e.g. stake.com and primedice.com belong to the same group, otherwise this could be very deterrent for new users, as I mentioned before.

[Debonaire217]

Perhaps the developers have studied game design specifically for casino platforms as I believe, there are certain looks that could affect a gambler psychologically, I think it is quite effective as they made us feel exciting just upon viewing the site. Though there are some gambling sites that aren't appealing, looks aren't always the determinant for a gambling platform to be popular.

In addition, there might be an instance that the developer of those sites you've listed is the same, they just differ in the functionality depending on what the client wants.

[smyslov]

I think it shows that those copy cats have hired the same developers or even some cheaper ones and told them that we want a website like this one.Probably the cheap developers have copied html code and replaced names and images for the new website.I would listen to Eddie,stay away from these sites and only play in trusted ones.

It's very rampant now, stealing design when they can buy the script software and redesign it, there are new gambling sites which opted to hire developers to copy design because it's much cheaper, but they will soon have an issue, so it's much better to play in gambling sites where all they are using are legal and licensed.

[robelneo]

I've noticed that a lot of casinos look the same (almost identical) and I was wondering why?

To mention a few:

PrimeDice.com
OddEven (found it on epvp)
-
Stake.com
Satoshidice.io
Vipgames.io

Do they all run under a white-label partnership? If so, I'd like to know with which company.

Possibly they are, I promoted one gambling site that is in partnership in one gambling site and they do have the same interface, 90% the same they did some tweaking on the site, there's nothing wrong on this as long as both of them are in good reputation among investors but if one happens to have a bad report, it's possible that the other will be included on their report.

It's recommended that gambling site had their own private label or their own license for their design and interface.

[kryptqnick]

You are definitely right, the pages should be based on a similar software, at least in their structure. I just took a rough look at it but the one that stands out most is this one:



In comparison, the Primedice site looks exactly the same:



The structure of the first DIV (the one with the ID "app") is completely identical on both sides.

Also you can suddenly see the dropdown with the languages (and the bad German translation) on mainly new starting casinos. I recently noticed this here at DiceDice.me as well.

If I remember correctly, Primedice and Stake are owned by the same people, so no wonder they have identical parts of websites, it's totally normal. As for new websites cloning the appearance of Stake.com, I don't think it's fair, but the original casino probably cannot do anything about it. It's easy to understand why a no-name website would choose a known design: this would make the website more appealing and easy-to-use for players. And why pay a good designer when you can just still a good design is probably the logic behind it. In my country it's called 'unfair competition' and it's punishable by law, but online crypto casinos are probably not the area in which regulations to shut down 'clone websites' can be enforced.

[Lanatsa]

Perhaps the developers have studied game design specifically for casino platforms as I believe, there are certain looks that could affect a gambler psychologically, I think it is quite effective as they made us feel exciting just upon viewing the site. Though there are some gambling sites that aren't appealing, looks aren't always the determinant for a gambling platform to be popular.

In addition, there might be an instance that the developer of those sites you've listed is the same, they just differ in the functionality depending on what the client wants.

They would surely make changes in functionality and in some designs too and its just dumb for them to make use of others designs completely which they would really

need some alteration on some aspect.In other part, theres really indeed possibility that they do have same developer or its just been copied by other devs and as i mentioned earlier

where they do make some changes for them not to completely copy the site. Plagiarism would always have that negative impact.

[MCobian]

I did not pay much attention to it, after you made this topic start to investigate. And it turns out that it is true of several gambling sites
have similar UI, many possibilities related to this. I can only assume it, because I have not collected it evidence related to UI similarity.
The possibility of gambling sites have the same owners, the possibility of both gambling sites are buying UI from the same developer.
And the last possibility of one of them doing copycat, but it's the smallest possibility. Because of the gambling sites that have been
mentioned are trusted gambling sites.

[michellee]

Perhaps the developers have studied game design specifically for casino platforms as I believe, there are certain looks that could affect a gambler psychologically, I think it is quite effective as they made us feel exciting just upon viewing the site. Though there are some gambling sites that aren't appealing, looks aren't always the determinant for a gambling platform to be popular.

In addition, there might be an instance that the developer of those sites you've listed is the same, they just differ in the functionality depending on what the client wants.

One possible thing from the dev why they use almost the same UI in their site is because people will think that the site has the same person who operated the site, and they don't have to worry if they deposit the money. I think the dev want to give convenient to the gambler who comes to their website so they will not feel different than the site they always visit. But those dev needs to think about legality to copy-paste the website if they just do that, and not to buy the material or the content.

[cabron]

You are definitely right, the pages should be based on a similar software, at least in their structure. I just took a rough look at it but the one that stands out most is this one:



In comparison, the Primedice site looks exactly the same:



The structure of the first DIV (the one with the ID "app") is completely identical on both sides.

Also you can suddenly see the dropdown with the languages (and the bad German translation) on mainly new starting casinos. I recently noticed this here at DiceDice.me as well.

If I remember correctly, Primedice and Stake are owned by the same people, so no wonder they have identical parts of websites, it's totally normal. As for new websites cloning the appearance of Stake.com, I don't think it's fair, but the original casino probably cannot do anything about it. It's easy to understand why a no-name website would choose a known design: this would make the website more appealing and easy-to-use for players. And why pay a good designer when you can just still a good design is probably the logic behind it. In my country it's called 'unfair competition' and it's punishable by law, but online crypto casinos are probably not the area in which regulations to shut down 'clone websites' can be enforced.

The user above said it was Eddie who was the first user of stake and then created the vipgame which basically the software they use are the same. I don't know if it was like the whitelabel software which they only paid for the script license to fully own it. But it certainly looks the console.log are similar. I would actually assume they were owned by same person if it weren't for that post and then there is primedice which also has similar div.

[Sadlife]

Most dice games have identical design and features probably because they use the same platform that only has that kind of free template. I mean, no one wants to create from scratch just to create the same structure as every dice game.
Well for me, it doesn't matter as long as i can bet to my favorite esport and sports team it doesn't really matter.

[serjent05]

Most dice games have identical design and features probably because they use the same platform that only has that kind of free template. I mean, no one wants to create from scratch just to create the same structure as every dice game.
Well for me, it doesn't matter as long as i can bet to my favorite esport and sports team it doesn't really matter.

Another thing is that probably, they hired the same web developer.  That is more likely the reason why these casinos have almost identical page layout.  If they don't then there is a possibility that a problem may occur between the Casino owner and the page developer of the casino where the UI is copied from unless the template is free of course.

[MRKLYE]

As a developer myself the more often I can re-use good code the better.

They may have built the original site and licensed the provably fair engine out to other to use.
Might be the same group of guys running it, re-using their code over and over again.

Hard to say, most site operators run anonymously to avoid targeting from law enforcement or bandits.

[bittraffic]

As a developer myself the more often I can re-use good code the better.

They may have built the original site and licensed the provably fair engine out to other to use.
Might be the same group of guys running it, re-using their code over and over again.

Hard to say, most site operators run anonymously to avoid targeting from law enforcement or bandits.

Is this what they call object-oriented programming?  This explains 1xbet and its gang were easily caught when they reuse the same theme as well.

Reusing the code of course saves time and since its already tested to have been working and safer code, it would make sense to just use it as well. We haven't heard any of them got compromised yet but if they ever will be, it wouldn't be just one but probably all of them too.

[Timelord2067]

It's very easy for websites to have one template and multiple URL points of entry all linking to the one site.  The links appear to be different, but they are one and the same site.  (for example - some alt coins will link out their block explorers to a third party, but the explorer's links appear as though they are all seamlessly one and the same site).

CSS on different sites can make an identical page look vastly different.

Here in Australia we have two department stores, Target and K-Mart each has different logos, floor layouts and the like, yet they are owned by the same parent company and stock the same items.


I'm wondering if there are "out of the box" site creators for on-line gambling coupled together with one group owning multiple pop-up Casinos, or even alt coin exchanges?  (ever notice some alt coins are listed on *just* the same handful of exchanges other altcoins are?)

[Charles-Tim]

Most dice games have identical design and features probably because they use the same platform that only has that kind of free template. I mean, no one wants to create from scratch just to create the same structure as every dice game.
Well for me, it doesn't matter as long as i can bet to my favorite esport and sports team it doesn't really matter.

I noticed this too but it supposed not to be like that, I do noticed that some will still make there gambling platform layout changed later in order to be different and unique completely from the upcoming ones. There are some that have very different site layout as well.

That said, what we should care about is the service rendered, if they have good customers care support, instant payment and non buggy platform, these are the most important part of online gambling sites.

[20kevin20]

It's very easy for websites to have one template and multiple URL points of entry all linking to the one site.  The links appear to be different, but they are one and the same site.  (for example - some alt coins will link out their block explorers to a third party, but the explorer's links appear as though they are all seamlessly one and the same site).

CSS on different sites can make an identical page look vastly different.

Here in Australia we have two department stores, Target and K-Mart each has different logos, floor layouts and the like, yet they are owned by the same parent company and stock the same items.


I'm wondering if there are "out of the box" site creators for on-line gambling coupled together with one group owning multiple pop-up Casinos, or even alt coin exchanges?  (ever notice some alt coins are listed on *just* the same handful of exchanges other altcoins are?)

And I was just thinking to ask whether there's a way to find out if these sites operate under the same main owner/business. There are some shops in Romania that do the same: Altex, Media Galaxy and Flanco - many of our malls include at least 2 of them, if not all, with different price tags.

But SatoshiDice (mentioned by OP) has had a testing phase only a month ago that I participated in too - could it still undergo testing if it's all about changing a layout but using the same code?

[Timelord2067]

And I was just thinking to ask whether there's a way to find out if these sites operate under the same main owner/business.
...
 could it still undergo testing if it's all about changing a layout but using the same code?

It's been far too long since I did any HTML, so I'd only be scratching the surface and may not be looking in the right place any way.

Another thing I thought of was the Casino owners might be doing some cyber squatting - seeing which domain names are more popular in different regions and can target their advertising accordingly.