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Author Topic: [Updated]Grayscale to launch crypto ads  (Read 348 times)
kryptqnick
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August 11, 2020, 04:47:47 PM
 #21

I think the ad is not bad. It could be worse. It's a brief history of money, and there's a clear point there that cryptos (okay, digital currencies) are the next step. As for Grayscale trusts, Bitcoin Trust is #1 in that list, and the altcoins are not that bad. Well, apart from Horizen which is significantly behind the other altcoins from the list, and offering ETC after the 51% attack is bad).
Yeah, the ad is not the Bitcoin-centered, but it's not centered around some alts either. Besides, it's just the first ad in the campaign, so perhaps the others will be more specific.

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lebregone
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August 11, 2020, 05:34:38 PM
 #22

It is very greedy move but I like it as it can surely help the crypto industry to gain more audience coming from TV networks where they are planning to run the ads. I will just hope
that it will not get a negative response from the audience, it will be better if they will make the ads more simple and easy to understand so the viewers can view it as positive ad instead of negative one.

I like to see also whether they will highlight their platform or they will give more space for crypto currencies to be known better in their upcoming ads.
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August 11, 2020, 06:38:29 PM
 #23

Grayscale recently announced through Barry Silbert, the CEO of their parent company; Digital Currency Group, that they would be launching a national ad campaign about crypto on various TV channels from *this week.
Hopefully its gonna add lot more new users to crypto community which is definitely bring some extra pace for bitcoin. From the beginning bitcoin have faced so many obstacles and most bitcoin users have started their journey by gathering infos from interenet or other sources. Even some social media platforms put restrictions on running crypto related ads. In this situation Grayscale decision of launching tv ads will gonna help lot of people to get introduce with bitcoin.


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Kelvinid
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August 11, 2020, 10:59:50 PM
 #24

Grayscale aren’t messing around are they. This is exactly what we need, pushing bitcoin into the face of average joe is exactly what we need to ensure this bull run is something we’ve never seen before.
I expect to be working and the whole media will cover that event. It is something that big whales are pushing the market as well to be bullish as we all wanted to happen. He probably needs our support. And I know it gains attention from those people you've mentioned above, not a guarantee but it seems possible.

Should we expect another 2017 Bullrun? Quite interesting to see how this ad will give an impact on the market flow. I should have to wait for that and don't miss such a thing.
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August 12, 2020, 03:48:23 AM
 #25

Besides, it's just the first ad in the campaign, so perhaps the others will be more specific.

You might have missed their previous #DropGold commercial[1], though while definitely not perfect, it was definitely FAR better in every single aspect that this newer commercial will seem like it was created by a random zero-budget YouTuber.

[1] https://www.youtube.com/watch?v=Eqy5_QpNd8U
     https://www.youtube.com/watch?v=-_ymZbwy9TY

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August 15, 2020, 06:14:04 PM
 #26

As much as we hate Grayscale's crypto ad, it seems to be a very successful campaign for them as it raises to record their biggest fundraising for a week, a whopping $217 million investment.



https://twitter.com/barrysilbert/status/1294351696752185346

 
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Kemarit
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August 15, 2020, 06:19:51 PM
 #27

As much as we hate Grayscale's crypto ad, it seems to be a very successful campaign for them as it raises to record their biggest fundraising for a week, a whopping $217 million investment.

I guess numbers are subjective, they can raised $50-$100M and still call their ad campaign as a success. Although I will commend him for really creating hype on their ETF instrument and good business move on their end.

They already created the hype, the question is are there big companies willing to follow their lead?

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btc_angela
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August 17, 2020, 10:51:51 PM
 #28

As much as we hate Grayscale's crypto ad, it seems to be a very successful campaign for them as it raises to record their biggest fundraising for a week, a whopping $217 million investment.

https://twitter.com/barrysilbert/status/1294351696752185346

Really lame commercial, we don't know how much money they spend on it. But if we conclude that there massive fundraising campaign netted that much amount then we can say that is a success and it reaches more people and could have made them invest on Grayscale specially those who have big and deep pockets and seeing bullishness on the market after the pandemic.

Yamifoud
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August 17, 2020, 11:07:34 PM
 #29

As much as we hate Grayscale's crypto ad, it seems to be a very successful campaign for them as it raises to record their biggest fundraising for a week, a whopping $217 million investment.

https://twitter.com/barrysilbert/status/1294351696752185346

Really lame commercial, we don't know how much money they spend on it. But if we conclude that there massive fundraising campaign netted that much amount then we can say that is a success and it reaches more people and could have made them invest on Grayscale specially those who have big and deep pockets and seeing bullishness on the market after the pandemic.
They probably looked at that possibility and sees the money out of it. They never spend that huge amount of having no returns, of course, there should have to be with them. They are entitled to be appreciated of what they do, it is obvious that they have a (hidden) plan for this even wich they could think that they will succeed and have a profitable end. 

Pretty surprising how they show up with that huge amount and not all have been expecting that. They are good at marketing strategy and it find out that it is very effective and could catch attention.
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August 18, 2020, 12:51:05 AM
 #30

As much as we hate Grayscale's crypto ad, it seems to be a very successful campaign for them as it raises to record their biggest fundraising for a week, a whopping $217 million investment.

https://twitter.com/barrysilbert/status/1294351696752185346

Really lame commercial, we don't know how much money they spend on it. But if we conclude that there massive fundraising campaign netted that much amount then we can say that is a success and it reaches more people and could have made them invest on Grayscale specially those who have big and deep pockets and seeing bullishness on the market after the pandemic.
They probably looked at that possibility and sees the money out of it. They never spend that huge amount of having no returns, of course, there should have to be with them. They are entitled to be appreciated of what they do, it is obvious that they have a (hidden) plan for this even wich they could think that they will succeed and have a profitable end. 

Pretty surprising how they show up with that huge amount and not all have been expecting that. They are good at marketing strategy and it find out that it is very effective and could catch attention.

Well that's something that they need to brag about so that investors will look at Grayscale as the top investments company so far. So they are really good at their marketing strategy. Of course, there is Barry to shill the company.

For us crypto traders though, I don't know if we are going to appreciate those ads, perhaps it just pushes crypto again, but we all know that bitcoin at least has becoming one of the best speculative assets so do we really need those kind of ads at all? Or they really target high value crypto investors to pour their money on them?

 
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